"Swagger" is utterly meaningless. The Cowboys won in the early-mid 90s because they had a collection of players who were really great at football. Then in the mid-late 90s they started losing players who were good at playing football and replaced with guys who weren't as great at playing football. Troy Aikman, Michael Irvin, Deion Sanders, Nate Newton, Erik Williams ... all those guys with "swagger" were on the teams in 1998 and 1999 that got embarassed and destroyed in the playoffs. "Swagger" didn't mean jack in 1998 and 1999 when you're playing next to Clay Shiver, Solomon Page and Billy Davis.