On offense, I like to call a deep passing play on 1st downs as long as I'm on the Cowboys' side of the field - the idea being that it represents a chance to advance the ball into opposing territory and that, if you fail, you still have 2nd and 3rd down with which to try to get the first down. Once I'm beyond midfield and into the opposing half of the field, though, I rarely call passing plays except on third and short. Not worth risking a turnover. I tend to play for the field goal first and consider touchdowns to be a bonus. Usually when I'm between midfield and the opposing team's 38-yard line, I will go for it on 4th and short. On defense, I tend to call blitzes on many if not most downs, except for 3rd and longs and 4th and longs, at which point I might use a prevent defense.