Bob Sturm on the Dak Negotiations

cowboyed

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I can believe to a certain degree that COVID-19 complicated matters, but it wasn't a deal killer.

Dak could still have insisted on taking the most recent offer from the Cowboys. It was his decision to employ France but I hope it is true that Dak started negotiating directly with the team himself. If that is the case is Dak stuck with France even if Dak eventually works things out directly with the team? Will France get heavily paid regardless, based on whatever structure, terms or duration of their agent-player contract in place?

https://nationalfootballpost.com/5-myths-of-the-nfl-agent-business/
 

Fastpitch Dad

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No, owners have shifted the burden of the costs of their billion dollar stadiums on tax payers and don’t share in the revenue. I could care less about the athletes and owners nowadays. NBA players getting that much money is a joke. It’s all the accounting rules that favor the rich that let things work like that.

What I’m speaking about is economic reality.
I quit watching the NBA years ago because if a terrible product now. And I was a huge Celtic fan back to the days of Jo Jo White.
 

Fastpitch Dad

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If they didn’t play the play-offs thus year, they’d lose the TV revenue. If Disney wasn’t a partner, the NBA wouldn’t survive. Disney requested bail-our money from the losses in the hotel industry as well.



https://www.marketplace.org/2020/07/15/nba-covid-19-restart-bubble-disney-world-quarantine/

We are in a new economic era. And the above article was before the economy was shut down.
Thank you for posting all the articles, they were interesting to read.
 

blueblood70

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I really have no opinion on the Dak-vs-Cowboys arguments because I really do not care either way. If Dak ends up as the quarterback for the next several years, I am good with that. If he wants more than the Cowboys are willing to pay and they move on, I am good with that as well.

But narrow-minded thinking that just because "it did not happen before" has any relevance to today's market, economy or state of the NFL and sports in general is an example of ignorance of the topic.

For example, if Romo had asked for $200 million, I guarantee you he would have been franchised.

With every negotiation there is a line for both sides, one that each will not cross. It does not matter who is right or wrong, only whether the lines meet at some point.

In this case, they did not. I do not blame Dak for wanting what he wants (most people would if they were in his shoes) nor do I blame the Cowboys for not being willing to pay what Dak wanted or in the structure he wanted.

In the end, it is what it is. Dak is here for at least one more year. If he has a great season, he will make even more money on his next contract with the Cowboys or another team. If he has a bad season, the Cowboys may very well move on from him unless he takes a lower contract next year.

I doubt they will franchise him a second time unless they think they can sign him to a long term contract or trade him before the July 15th deadline in 2021.
thy have to FT him a second time to insure they can trade him you dont let an asset hit the free ,market without compenasation..it should be the Non exclusive tag as we all are very interested in ending the who would trade for Dak and what real offers come in..the DC will not let him go for chump change , they have an asset and can either sign him or get some high draft picks for losing him...
 

CowboyoWales

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What on earth was the incentive for Dak to sign?

He wants a 3 or 4 year deal...i'm sure France would say ..."if Cowboys want you they'll tag you", play to the fans and force JJ/SJ to tag you.

Year 1 = $31.4m
Year 2 = $37.7m
Year 3 = $54m

Thats an AAV of $41m (for just 3 years)...... why rush it, if he wanted guarantees he'd of signed long term.

Keep going year to year until someone gives him what he wants.
 

PAPPYDOG

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CowboysZone ULTIMATE Fan
What on earth was the incentive for Dak to sign?

He wants a 3 or 4 year deal...i'm sure France would say ..."if Cowboys want you they'll tag you", play to the fans and force JJ/SJ to tag you.

Year 1 = $31.4m
Year 2 = $37.7m
Year 3 = $54m

Thats an AAV of $41m (for just 3 years)...... why rush it, if he wanted guarantees he'd of signed long term.

Keep going year to year until someone gives him what he wants.[/QUOTE]
When you land back to Earth don't be shocked when Prescott is released come the next offseason and his fate is one of Winstons.
 

John813

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Sounds like a reasonable theory.

So odd how quiet both Joneses are. They ok?
 

Reality

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thy have to FT him a second time to insure they can trade him you dont let an asset hit the free ,market without compenasation..it should be the Non exclusive tag as we all are very interested in ending the who would trade for Dak and what real offers come in..the DC will not let him go for chump change , they have an asset and can either sign him or get some high draft picks for losing him...
That is why i said one of the reasons they would do it would be to trade him.
 

CowboyoWales

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When you land back to Earth don't be shocked when Prescott is released come the next offseason and his fate is one of Winstons.

Did I say he wouldnt be released? It wont matter to the agent, all he wants is $$$ and to show any other prospective client that he can get the money.
 

reddyuta

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Todd France is a big reason for this debacle,generally teams work with agents and there i some give or take but this guy was completely inflexible from the beginning,the cowboys are probably sick of him.
 

Ring6

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There are dozens of good agents out there and Dak hired France. Everybody knows what France is all about. Dak knew exactly what he was doing. I don't know if that means he's greedy or not but it does mean he hired an agent known for playing extreme hardball to negotiate with an owner who has professed his love for Dak and is known for being generous to get the deal done with players he likes.

There is now an opportunity for Dak to change agents, and if he does, it will send a message. Alternatively, keeping France on the payroll into next year will send a different message.
 

jterrell

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Words like “greed” and “owe” don’t factor into this situation for me. It’s a matter of Dak getting bad advice from France, in my opinion.
When you were an MVP candidate and Pro Bowler as a rookie making 300K I can see the desire to choose a "power agent".
Keep in mind coming out of college and into the draft he probably couldn't have even hired France and there is a certain cache in getting that guy to rep you.
He only represents the best of the best: Hopkins, Donald, Bosa et al.
 

InTheZone

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Some interesting points about the Dak Contract Situation from Bob Sturm in his latest column. To paraphrase –


1 – He firmly believes the contract gets done months ago if the pandemic hadn’t happened. France’s strategy is partly about pressuring the team with the player held out of the offseason workouts and meetings. No offseason contact, no pressure on the team.

2 – Goff’s contract was the benchmark but Goff regressed after signing it. So Dallas likely believed matching that contract was a significant raise for Dak but Todd France would think the numbers would have to be significantly over it. And France has a history of burning bridges with the contracts of Joey Bosa, Aaron Donald and DeAndre Hopkins. Dak clearly doesn’t want to burn the bridge but he is responsible for hiring a bridge-burner, which would also explain the reports that he was dealing directly with the team at the deadline .

3 – With the massive uncertainty going into next season, both sides had plenty of reasons to punt the issue for a year and let Dak play on the Tag. Its no big loss for Dak because his weekly paycheck this year will be equal to 93% of what he made for all of last season.


The overall tone of his article is that no one should freak out or assume anything is different now than a month ago, this just resets the clock by a year. In the middle of a hurricane, that isn’t a bad thing for Dallas or Dak.
1. Ridiculous excuse
2. Daks beliefs contradict his hire
3. Greed kept Dak from signing

this isn't difficult to see.
 

Ring6

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Did I say he wouldnt be released? It wont matter to the agent, all he wants is $$$ and to show any other prospective client that he can get the money.

This is very true. Many agents count team loyalty and the potential money a player can be made for staying on a team (sponsors like brand stability) as ZERO in the overall compensation, since they don't get a cut of that money. The player must on his own calculate this potential earning into the equation, as he will be the sole recipient of these proceeds.

One agent may consider this as part of any package. A different kind of agent can choose to de-emphasize or even intentionally distract a player from considering this factor.
 

VACowboy

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You're talking about greed, so there it is. If Dak is greedy, Jones is 10,000 times worse.
Ok...

Is there anything I said that you dispute or did you just wanna say, Yeah, but Jerry is a hella bigger money grubber?

The salary cap ensures Jerry is going to pay the same amount on player salaries no matter how much he pays Dak. Paying Dak less has zero affect on Jerry's bank account and doesn't change the fact that Dak hired a notoriously hard-assed agent to handle his negotiations. Everybody knows how Jerry is about paying players he likes and that Dak has said he wants to stay in Dallas. So why France?

Look, I agree with you 10,000% that NFL owners are greedy jerks whose priority in every case is MORE money at the expense of the everyday fans who make them rich. And Jerry is certainly one of them, maybe one of the worst. But I don't really care whose motives in this mess are least pure or by how much, and fail to see see how Jerry's money lust affects any player negotiation. I just don't understand that if Dak really means what he says why out of all the agents in the business he chose Todd France.
 

jterrell

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One part of this story that I do take exception to is the idea that Dak had to step in and try to get a deal done at the end. The only evidence that could support that would be to see Dak Fire France as his agent. Because any agent that forced a player into having to negotiate for themselves would be fired. No if's, and's, or but's about it.

So if France is fired, I'll believe that to be true. If he's not? The story never happened. And that's what I believe at this point. Slater's report of a last minute attempt to sign isn't true.
That has zero to do with France and is typical Stephen and Jerry Jones. They reach out the player direct and say this is what we are offering but making no progress.

It's how they signed DLaw and others.
 
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