What recent data shows about Cowboys popularity

Diehardblues · Jun 12, 2021

And for the record it was 1978 when America’s Team was first coined.

AMERICA’S TEAM IS BORN
Bob Ryan, an editor-in-chief at NFL Films, gave the Cowboys their nickname. Ryan proposed “Champions Die Hard” as the title for the Cowboys’ 1978 highlight film, but Doug Todd, then the team’s public relations director, rejected it.

So Ryan, noting the Cowboys’ national appeal, instead offered “America’s Team.”

Read more here: https://www.star-telegram.com/sports/nfl/dallas-cowboys/article109370477.html#:~:text=The Cowboys won over the nation with 20,Team because of its stars on the field.#storylink=cpy

Reid1boys · Jun 12, 2021

john van brocklin said:
Call it what you will, his constant involvement in the team is hurting its overall success.
Do you see any other successful teams with such owners involvement?

all but 2 owners seem to be pretty hands off. That tells me being hands off is no recipe for success.

I could go look up at least 15 owners that weve never heard of and have almost zero to do with day to day operations that have had zero success........ but I thought staying away was the recipe for success?

Diehardblues · Jun 12, 2021

Reid1boys said:
all but 2 owners seem to be pretty hands off. That tells me being hands off is no recipe for success.

I could go look up at least 15 owners that weve never heard of and have almost zero to do with day to day operations that have had zero success........ but I thought staying away was the recipe for success?

No, it doesn’t guarantee success. But it at least provides an opportunity to finally bring in the right people.

And there are about half of the league which should be totally embarrassed running operations as they should be haven’t had anymore success than Jethro since Jimmy’s team was gone .

I’ve always said if all owners would follow Jethros way we d have much more success.

Melonfeud · Jun 12, 2021

Bobhaze said:
Not sure I understand your point here brother. Help me out.

* Methinks he's referring to that branded lot of Fair-weather weather'd members in amongst our legions vast o' FANDOMS RANKS( ,,er,,tho, he be sportin' a ROWDY AVI & well, that doesn't help none in my deduced devination degreed powers of deduction, there,bullet bob

JoeKing · Jun 12, 2021

Winning cures all. I understand how the Cowboys aren't as popular with young generations. But they'll jump on the bandwagon as soon as the Cowboys become champions again. Everyone loves a winner.

Bobhaze · Jun 12, 2021

Reid1boys said:
all but 2 owners seem to be pretty hands off. That tells me being hands off is no recipe for success.

I could go look up at least 15 owners that weve never heard of and have almost zero to do with day to day operations that have had zero success........ but I thought staying away was the recipe for success?

That does say a lot. Because neither of those two owners who “do it all” have even sniffed a conference championship, much less a SB in a qtr century. The winning owners of the last 25 SBs- ALL of them- hired football experts to build their rosters.That tells me it’s not about “being hands off”. It’s about making smart delegation of duties.

So 100% of the winning SB owners are hiring football people to make football decisions. That’s a sizable sample size. Sure any owner has the “right” to do whatever they want. But after a qtr of a century of these results, maybe having the right to do it isn’t the same thing as being smart enough to let someone else do it.

Creeper · Jun 12, 2021

erod said:
Young people like soccer and basketball.

Baseball is dead already. Football is still popular, but academics, the medical community, and the cancel culture have a big target on it for it's toxic masculinity.

Football is in legal trouble. It will be litigated and voted out of existence in the coming years.

We have to remember baseball did not die overnight. It was a slow process that baseball did not recognize until it was too late. They lost fans among the kids because they stopped scheduling baseball games when kids could watch. When I was in middle school we used to bring a transistor radio to school to listen to the world series games. Baseball kept moving more and more games to the nighttime TV slots and the games were getting longer and longer meaning many kids could not stay up to watch or listen to the end of the games. Baseball is still plenty popular but not like it was in the 60s when I was a kid. Remember Sunday double headers? Thing of the past, but wildly popular when I was a kid. Nothing was better than my dad getting us tickets to a double header at Yankee Stadium.

The NFL will not die overnight either. Parents keeping their kids from playing football will in the long run reduce the future fan base. At the same time, the NFL is changing the rules to a point where is it hard for older fans to recognize it. Finally, the NFL is getting involved in things that are alienating half of its fan base, while moving games to Europe and Asia. I think all of this will have an impact on NFL popularity in the US. When dads give up on football, so will their kids and the domino effect will hurt the NFL at some point. Like baseball, I don't think football is ever going away but the question is about decreased popularity.

buybuydandavis · Jun 12, 2021

Bobhaze said:
In 1979, NFL Films famously created the moniker “America’s Team” for the Dallas Cowboys because of their tremendous popularity across the entire American landscape. Over 40 years later, the Cowboys are still enormously popular. Every Cowboys road stadium still contains a significant number of Cowboys fans. For decades, the Cowboys have usually continued to be a big draw for national TV ratings.

Despite 25 years of mediocrity and only 4 playoff wins- none beyond the wild card round- the Cowboys have remained popular. It’s a testament to the power of its brand that had been built since the success of the team in the 70s and 90s.

However, looking at some recent data from a couple of studies done at Murray State University and Emory State University about the popularity of sports teams, shows the Cowboys national popularity dipping. Among the all all important demographic of 18-34 year old fans, the Cowboys have dropped from their once dominant position.

Here’s some interesting data collected on the popularity of the Cowboys comparing its popularity in 1996 to 2020. Some interesting tidbits:

In 1996, the Cowboys were the most popular pro football team for fans in the 18-34 demographic. That year, a whopping 25% of fans listed the Cowboys as their favorite football team. The 49ers were a distant 2nd at 11.4%.

By 2020, the Cowboys were still in the top 5 most popular football teams, but their popularity among 18-34 year olds had dropped to 7.5%. (The pats were #1)

The NFL as a whole has become less popular among younger fans, although the reasons are not as clear.

Again, the Cowboys are still a very popular team in America. It shows the power of the iconic brand built over 60 seasons. If this team can ever get another deep playoff run going again, imagine how popular they would be. Winning cures all ills.

Here’s a link to the article that has a lot of this info. Most of the stats are toward the end.
https://www.yahoo.com/lifestyle/the...Y8xyvYZ1621y0zhBep6eJDkEIEZBGydRHsOUp5mVlPbOD

Point of reference:
I grew up in Hawaii in the 70s. We got the Raiders and Cowboys every week.

buybuydandavis · Jun 12, 2021

Bobhaze said:
The NFL as a whole has become less popular among younger fans, although the reasons are not as clear.

The NFL couldn't get viewers for Brady vs. Mahomes with the country locked in their homes. The brand has problems.

Diehardblues · Jun 12, 2021

buybuydandavis said:
The NFL couldn't get viewers for Brady vs. Mahomes with the country locked in their homes. The brand has problems.

But you must take into consideration during shutdown cable news was up to 200% in viewership.

Chuck 54 · Jun 12, 2021

There is something about the star, the uniform, Texas.
Dallas had become a fan favorite before ever winning SBs in the 70’s and 90’s.
The Cowboys and Landry were the team that rose from nothing back when that was very difficult for expansion teams. They were the team that couldn’t win the big game thanks to the Cleveland Browns and The Green Bay Packers. The team that was not only America, but innovative and different on offense, defense, and player acquisition.

The Dallas Brand always grows with a championship and winning, but it’s a brand with staying power, which explains why they are still the gold standard when it comes to the value of a sports franchise.

Reid1boys · Jun 12, 2021

Bobhaze said:
That does say a lot. Because neither of those two owners who “do it all” have even sniffed a conference championship, much less a SB in a qtr century. The winning owners of the last 25 SBs- ALL of them- hired football experts to build their rosters.That tells me it’s not about “being hands off”. It’s about making smart delegation of duties.

So 100% of the winning SB owners are hiring football people to make football decisions. That’s a sizable sample size. Sure any owner has the “right” to do whatever they want. But after a qtr of a century of these results, maybe having the right to do it isn’t the same thing as being smart enough to let someone else do it.

and the 96% of owners that havent sniffed a SB win are hands off... so what does that mean?

Reid1boys · Jun 12, 2021

Creeper said:
We have to remember baseball did not die overnight. It was a slow process that baseball did not recognize until it was too late. They lost fans among the kids because they stopped scheduling baseball games when kids could watch. When I was in middle school we used to bring a transistor radio to school to listen to the world series games. Baseball kept moving more and more games to the nighttime TV slots and the games were getting longer and longer meaning many kids could not stay up to watch or listen to the end of the games. Baseball is still plenty popular but not like it was in the 60s when I was a kid. Remember Sunday double headers? Thing of the past, but wildly popular when I was a kid. Nothing was better than my dad getting us tickets to a double header at Yankee Stadium.

The NFL will not die overnight either. Parents keeping their kids from playing football will in the long run reduce the future fan base. At the same time, the NFL is changing the rules to a point where is it hard for older fans to recognize it. Finally, the NFL is getting involved in things that are alienating half of its fan base, while moving games to Europe and Asia. I think all of this will have an impact on NFL popularity in the US. When dads give up on football, so will their kids and the domino effect will hurt the NFL at some point. Like baseball, I don't think football is ever going away but the question is about decreased popularity.

IN 1960 MLB had an attendance of just under 20 million.. last year it was 68.5 million. Baseball is hardly dead. It doesnt garner the national attention it once did because access was so small.... but today, one can stay at home and watch every game of the season for any team..... all 162 of them.
in 2001 baseball had 3.58 billion in revenue.... in 2019 it had 10.37 billion in revenue...... pretty damn good for a sport that is "Dead."

john van brocklin · Jun 12, 2021

Diehardblues said:
No, it doesn’t guarantee success. But it at least provides an opportunity to finally bring in the right people.

And there are about half of the league which should be totally embarrassed running operations as they should be haven’t had anymore success than Jethro since Jimmy’s team was gone .

I’ve always said if all owners would follow Jethros way we d have much more success.

Truth!!!!

john van brocklin · Jun 12, 2021

Bobhaze said:
That does say a lot. Because neither of those two owners who “do it all” have even sniffed a conference championship, much less a SB in a qtr century. The winning owners of the last 25 SBs- ALL of them- hired football experts to build their rosters.That tells me it’s not about “being hands off”. It’s about making smart delegation of duties.

So 100% of the winning SB owners are hiring football people to make football decisions. That’s a sizable sample size. Sure any owner has the “right” to do whatever they want. But after a qtr of a century of these results, maybe having the right to do it isn’t the same thing as being smart enough to let someone else do it.

True

john van brocklin · Jun 12, 2021

Reid1boys said:
all but 2 owners seem to be pretty hands off. That tells me being hands off is no recipe for success.

I could go look up at least 15 owners that weve never heard of and have almost zero to do with day to day operations that have had zero success........ but I thought staying away was the recipe for success?

See diehardblues post as well as Bob haze post

gimmesix · Jun 12, 2021

Bobhaze said:
In 1996, the Cowboys were the most popular pro football team for fans in the 18-34 demographic. That year, a whopping 25% of fans listed the Cowboys as their favorite football team. The 49ers were a distant 2nd at 11.4%.

By 2020, the Cowboys were still in the top 5 most popular football teams, but their popularity among 18-34 year olds had dropped to 7.5%. (The pats were #1)

The NFL as a whole has become less popular among younger fans, although the reasons are not as clear.

They really needed to do a study to determine that Dallas was more popular among 18-34-year-olds coming off three Super Bowls in four years than they are now?

They were more popular for the same reason, the 49ers were: They were the two best teams in the league during that time period. Most people want to back a winner.

Reid1boys · Jun 12, 2021

Diehardblues said:
No, it doesn’t guarantee success. But it at least provides an opportunity to finally bring in the right people.

And there are about half of the league which should be totally embarrassed running operations as they should be haven’t had anymore success than Jethro since Jimmy’s team was gone .

I’ve always said if all owners would follow Jethros way we d have much more success.

Didnt the Lions bring in the right people with Patricia? A proven winner in New England? How did that work out?
Didnt XXXX bring in the right kind of people withXXXXX I can start naming names over and over again... but I think you get my point.

Creeper · Jun 12, 2021

Reid1boys said:
IN 1960 MLB had an attendance of just under 20 million.. last year it was 68.5 million. Baseball is hardly dead. It doesnt garner the national attention it once did because access was so small.... but today, one can stay at home and watch every game of the season for any team..... all 162 of them.
in 2001 baseball had 3.58 billion in revenue.... in 2019 it had 10.37 billion in revenue...... pretty damn good for a sport that is "Dead."

So maybe dead is an exaggeration, but there is no doubt baseball has been surpassed by football as the most popular sport. The question is, will football continue its popularity or see a decline as other sports have, and if so, will networks begin to abandon the NFL or look for less expensive deals relative to 2021?

Using you statistics, baseball attendance per game has increase by 73% since 1960. But the number of teams has increased 87% , the number of games played increased by 97% and the population of the country increased by 84%. Keep in mind in 1960 many baseball games were played during the day when kids were in school and parents were working and teams were playing real double headers where the same attendance was for 2 games.

Given all the data, I would say as a percentage of the population baseball attendance is down.

john van brocklin · Jun 12, 2021

Reid1boys said:
Didnt the Lions bring in the right people with Patricia? A proven winner in New England? How did that work out?
Didnt XXXX bring in the right kind of people withXXXXX I can start naming names over and over again... but I think you get my point.

Hiring your relatives for key positions instead of people that have worked their way up through the profession is not a recipe for success

What recent data shows about Cowboys popularity

Diehardblues

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Reid1boys

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Diehardblues

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Melonfeud

I Copy!,,, er,,,I guess,,,ah,,,maybe.

JoeKing

Diehard

Bobhaze

Creeper

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buybuydandavis

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buybuydandavis

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Diehardblues

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Chuck 54

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Reid1boys

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Reid1boys

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john van brocklin

Captain Comeback

john van brocklin

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john van brocklin

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gimmesix

Fat, drunk and stupid is no way to go through life

Reid1boys

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Creeper

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john van brocklin

Captain Comeback