I feel for this discussion we have to acknowledge that different fans have a different expectation for what qualifies as a good owner. I'm seeing 2 different opinions being expressed based on 2 different premises.
Premise 1- the Dallas Cowboys are a business to make money.
Premise 2- the Dallas Cowboys are a competitive sports team that is there to win Super Bowls.
Fans operating under premise 1 are 100% right in their views of Jerry as the owner being successful. It's proven fact he's the best owner in the NFL under premise 1.
Fans operating under premise 2 are 100% correct in their opinion that Jerry is a failure at being an owner and is in the bottom 5% of NFL owners.
So my take away is fans operating under either premise is completely right in their belief and has data to prove it.
Even as a business entity premise no.1 is not supported. All Dallas Cowboys corporate registrations and trademarks are under the name Dallas Cowboys
Football Club Inc. Therefore it is an incorporated club to play football.
It is also business coded as GS1071 ENTERTAINMENT SERVICES-NAMELY,
FOOTBALL EXHIBITIONS RENDERED LIVE IN STADIUM AND THROUGH THE MEDIA OF RADIO AND TELEVISION BROADCASTS. So, Football entertainment is the business. Tex Schramm, Tom Landry, Gil Brandt, Jimmy Johnson, Bob Ackles, and John Wooten understood the winning is the business of a entertainment football club.
Bottom line, The Dallas Cowboys Football Club Inc. is an entertainment Sports Football Club. So ask yourself...