I understand why blacks in particular black males use the word often because it it taking it back from the white man who used it against them, an empowerment thing so to speak. However, if blacks stopped using it, then it might go away. It is still in today's vocabulary because you hear it in rap songs, etc
This tempest in a teapot will die out shortly but if Woodson were a white man, he would have to meet with Roger Robespierre, go through racism hurts others training, publicly apologize and possibly would lose his job. It is like that woman on food network who said it 30 years ago and was trashed over it.