Twitter: Cowboys partner with Jaylon Smith's sunglasses company

[Zordon]

I think some of y'all predicted this was coming.

 

[TheSkaven]

The kid is brilliant. He knows what’s up. He’s going to double his contract value in business dealings.

 

[The Quest for Six]

Zeke, this is why you want to be a team player, and in the tent instead of out of it throwing stones.......works out a lot better for you financially in the end when you can develop partnerships and a brand.....

 

[Reid1boys]

JERRY is da man. ....lol

How long before Dak has a new business venture with the Boys also? How long before the NFL starts looking into Dallas circumventing the salary cap?

Its about time Jerry takes advantage of having to OVER PAY players because they are over hyped simply because they are cowboys. Now use it to your advantage.

 

[aikemirv]

So, how does a team partnering with a player in his business not circumvent the Salary cap?

Edit: just a half a minute late!

 

[ElGatoGrande]

Cool,,, I guess I'm buying myself some new sunglasses soon,,,

 

[yimyammer]

The kid is brilliant. He knows what’s up. He’s going to double his contract value in business dealings.

If only all Cowboy players realized this extra value that comes with playing for the Cowboys, taking less for salary to create a better overall team means more $$ for all if they can win

 

[Dallasfann]

Zeke, this is why you want to be a team player, and in the tent instead of out of it throwing stones.......works out a lot better for you financially in the end when you can develop partnerships and a brand.....

Lol Zeke probably struggles with the alphabet. Him and Jaylon are nothing alike.

 

[Praxit]

Zeke, this is why you want to be a team player, and in the tent instead of out of it throwing stones.......works out a lot better for you financially in the end when you can develop partnerships and a brand.....

....last I heard, Zeke is marketing his own Margarita's. Called, Fizz N Sit.

 

[PhillyCowboysFan]

Zeke, this is why you want to be a team player, and in the tent instead of out of it throwing stones.......works out a lot better for you financially in the end when you can develop partnerships and a brand.....

I just don’t think that Zeke get’s it. And besides it’s probably too much work for him. SMDH!

 

[CATCH17]

How is this legal for the team to do? Lol

I’m all for it though.

 

[CouchCoach]

Wonder if this has anything to do with his "friendly deal" and will this red flag the NFL office?

 

[superonyx]

I'm trusting Jerry knows what he is doing here.

But a player taking a discount and then immediately having his side hustle get paid by the team seems like a potentially messy situation.

If this were the Giants, Eagles, Skin people would be screaming.

 

[Ranching]

Dak, Cooper and Zeke need to hire Jaylons agent!

 

[Cowboys22]

JERRY is da man. ....lol

How long before Dak has a new business venture with the Boys also? How long before the NFL starts looking into Dallas circumventing the salary cap?

Its about time Jerry takes advantage of having to OVER PAY players because they are over hyped simply because they are cowboys. Now use it to your advantage.

They have to look into Tom Brady and the Patriots first. They’ve had a business deal for years worth many millions.

 

[BatteryPowered]

How is this legal for the team to do? Lol

I’m all for it though.

The proper question is how is it NOT legal? A franchise has every right to enter into agreements with other companies. CEV is a corporation. Probably safe to assume both Smith and Jones have attorneys that have examined every angle. Besides, I don't think the NFL wants to get involved in a restraint of trade lawsuit.

 

[JW82]

So, how does a team partnering with a player in his business not circumvent the Salary cap?

Just a matter of time before this backfires. I remember Dick Vermeil got in trouble for giving players wine from his winery.

 

[Zordon]

Zeke, this is why you want to be a team player, and in the tent instead of out of it throwing stones.......works out a lot better for you financially in the end when you can develop partnerships and a brand.....

Not everyone wants to be a business person though.

 

[The Natural]

Zeke, this is why you want to be a team player, and in the tent instead of out of it throwing stones.......works out a lot better for you financially in the end when you can develop partnerships and a brand.....

why cant you just give Jaylon his props

 

[Zordon]

They have to look into Tom Brady and the Patriots first. They’ve had a business deal for years worth many millions.

This.

Patriots have parterned with Tom Brady's TB12 Sports Performance Centers for 5 years now.