Forbes ranked NFL's best fans, Cowboys #7

[Bullflop]

More than anything else, the Cowboys value is mainly based upon their marketability, i.e., the BRAND. Even though their recent history of win-losses isn't anything to brag about, their overall history elevates their marketability to levels unmatched by other teams in the NFL. The many years of winning championships under Landry and the marketing acumen under Tex Schramm with the "America's Team" label being so prominent, the Super Bowls, their maverick ownership under Jerry Jones along with their state of the art facilities and their independent associations with various marketing products. All these things and more make the Dallas Cowboys' franchise one that is unmatched by any other franchise in the NFL in terms of marketability of the BRAND.

 

[Tawney88]

Well, there we go. Thanks.

On a side note, interesting that Dallas was 8 in television rank in 2012. That's lower than I'd ever have expected given the ratings numbers I've seen previously.

They were using local television rankings according to the Fan not National

 

[Idgit]

They were using local television rankings according to the Fan not National

That explains it. Thanks.

 

[Section446]

If they went by stadium noise, we'd be at the bottom of the league.