erod
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A narrative seems to be developing that I think is spot on. I posted a thread here some time back somewhat to this effect.
The last couple of days, I've heard a common theme on various NFL talk shows on TV and radio: Jerry is in freakout mode over Romo going to Houston.
Jerry is nothing if not a marketing wizard. He is the P.T. Barnum of the modern day, so much so that it's put him squarely in the Hall of Fame despite years of ineptitude and humiliation on multiple fronts. Amidst seasons of strippers and tragic team management, the value of the NFL, it's presentation and evolution the past 28 years, has all been spearheaded by Jerry. No question.
But league be damned, there is nothing, and I mean nothing, that is more critical to Jerry than the Cowboys' brand, which permeates 50 states like no other. He needn't worry, because that isn't going to change anytime soon. This fan base is more eclectic and insurmountable than an ocean full of Grateful Deadheads.
Ironically, however, the most wistful and wishy-washy of the Cowboys throng is right here in their home state, down the I-35 corridor. Jerry has long held serve in the Austin and San Antonio markets, but if anybody is willing to jump ship, it's that proudly weird crowd.
Jerry is losing sleep over this, make no mistake, which is why he's desperately trying, I believe, to trade Romo to John Elway and the Broncos. Watching Romo ride herd over that talented team in Houston is a storyline he can't out-market locally or globally, and his gut is tied in knots over it.
For a season, or two, or whatever Romo's back will bear, Jerry and his Boys will play second fiddle. It'll be fleeting, no doubt, because Houston is forever the forgotten little brother in this state, but for a time, the spotlight will be transfixed upon Houston.
It's not that big of a deal, but Jerry can't stomach it. Of course it would be a great story, and so easy for the media to slop up lazily like fattened livestock. The media loves easy, and this would be paint-by-numbers journalism for months.
Meanwhile, Jerry's not budging. He's taken his ball and gone to the mansion. He claims he wants a draft pick, and I'm sure he does secondarily, but what he REALLY wants is to keep Romo right here, under his control, as a quarterback on this football team. You won't convince me otherwise. That's the only way out of this inevitable temper tantrum.
Jerry wants his Romo. And if he can't have him, he definitely doesn't want to watch him playing for little brother down south in those Sears-catalog jerseys.
Terrific theater, if nothing else.
The last couple of days, I've heard a common theme on various NFL talk shows on TV and radio: Jerry is in freakout mode over Romo going to Houston.
Jerry is nothing if not a marketing wizard. He is the P.T. Barnum of the modern day, so much so that it's put him squarely in the Hall of Fame despite years of ineptitude and humiliation on multiple fronts. Amidst seasons of strippers and tragic team management, the value of the NFL, it's presentation and evolution the past 28 years, has all been spearheaded by Jerry. No question.
But league be damned, there is nothing, and I mean nothing, that is more critical to Jerry than the Cowboys' brand, which permeates 50 states like no other. He needn't worry, because that isn't going to change anytime soon. This fan base is more eclectic and insurmountable than an ocean full of Grateful Deadheads.
Ironically, however, the most wistful and wishy-washy of the Cowboys throng is right here in their home state, down the I-35 corridor. Jerry has long held serve in the Austin and San Antonio markets, but if anybody is willing to jump ship, it's that proudly weird crowd.
Jerry is losing sleep over this, make no mistake, which is why he's desperately trying, I believe, to trade Romo to John Elway and the Broncos. Watching Romo ride herd over that talented team in Houston is a storyline he can't out-market locally or globally, and his gut is tied in knots over it.
For a season, or two, or whatever Romo's back will bear, Jerry and his Boys will play second fiddle. It'll be fleeting, no doubt, because Houston is forever the forgotten little brother in this state, but for a time, the spotlight will be transfixed upon Houston.
It's not that big of a deal, but Jerry can't stomach it. Of course it would be a great story, and so easy for the media to slop up lazily like fattened livestock. The media loves easy, and this would be paint-by-numbers journalism for months.
Meanwhile, Jerry's not budging. He's taken his ball and gone to the mansion. He claims he wants a draft pick, and I'm sure he does secondarily, but what he REALLY wants is to keep Romo right here, under his control, as a quarterback on this football team. You won't convince me otherwise. That's the only way out of this inevitable temper tantrum.
Jerry wants his Romo. And if he can't have him, he definitely doesn't want to watch him playing for little brother down south in those Sears-catalog jerseys.
Terrific theater, if nothing else.
