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Insidious??
Apple made a number of significant announcements at its Worldwide Developer Conference (WWDC) yesterday, but one of the most insidious was its widely expected move to launch Maps, the company's homespun mapping and GPS navigation service.
In addition to killing off standalone GPS devices, the other immediate thrust of Apple's foray into mapping is clear: It means to reduce dependence on Google. Every single mobile device Apple sells is dependent on a service its chief competitor (at least in that same mobile market) provides. By eliminating Google Maps from its devices, Apple can sleep better at night, without wondering if Google will ever shut down its service or make it somehow inferior when running on iOS devices.