Remembering the impact of Cowboys 1989 season

Diehardblues

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1989 was a year that had many experiences and impacts on my Cowboys fandom.

Once the announcement was official and we knew Jimmy was going to be our new HC there was a new excitement despite our new owners bumbling of Landry and his socks to jocks ways.

We were getting what many had thought was the best HC coming out . One that had been mentioned before by Tex when Tom finally stepped down.

We weren’t happy how Tom was shown the door but when a legend isn’t willing to walk away not sure if there's a good way out. But regardless it wasn’t handled well.

Beyond that drama we were more excited about Jimmy. At that time we didn’t really know our owner except was another rich oilman who played with Jimmy at Arkansas and was smart enough to bring in what we thought could be our Savior.

The last 3 years with Landry had been difficult and most of us were ready to move on. My father had season tickets since 1972 and had let them go after moving back to his farm when battling cancer. He passed during the 1988 season.

So with the excitement of Jimmy's arrival and prospects of the tide turning and wanting to dive back into attending Cowboy games again which was when my father and I were closest I purchased my first season tickets .

Our new ownership also implemented the Dallas Cowboys Travel Club which was very exciting . Dad had taken me to some road games before along with Super Bowl but this access was much better.

Not only would we be sitting with other Cowboys fans who were either traveling or were Cowboy fans from that area we had a sizable group of Cowboy fans sitting together which also limited us being abused by their fans .

The package not only included tickets and riding with buses with the team to the game but staying in same team hotel which included access to the players, coaches and owner.

We were able to greet the players coming back from practice on Sat afternoon as they came off the bus and had breakfast with one of the coaches . We also had access just bumping into who was roaming around .

It really made us feel like part of the team. When I was younger I had met some players as my uncle was a local college player, had an opportunity to play in NFL and sold life insurance to celebrities and athletes. Prob more golfers than football players. Bob Lilly was a personal friend . My father ran the insurance offices and I ended up working there as well.

But this access was unbelievable on road games . I was part of the first Travel Club attending our first game in New Orleans in the JJ era. We lost 28-0 but the experience was amazing.

In October 1989 I went to Green Bay and was when I first met Jerry at hotel. He was very appreciative. And we thanked him for bringing in Jimmy with the hope of turning things around . The morning of the game I was in line behind him at hotel gift shop and we spoke again. He bought Rolaids.

I can’t say enough about the Travel Club which is the greatest opportunity for a fan to be part of the team and to meet those with the team.

I’ll always cherish those years with Jimmy. I had met Landry after he retired at a Christian Fellowship banquet and he signed my Super Bowl XIII program. It was a moment I’ll cherish forever. And his era is still our greatest . But he didn’t have the dynamic personality of Jimmy. It was so contagious. Jimmy's 5 years were so special. He saved our franchise in every way.

As the years passed I maintained my season tickets up until 2008 but after Jimmy left and how that all went down I lost interest in traveling on the road . I was very angry with our owner . We knew he could be a problem but up until then let Jimmy run the show so we accepted and supported him. He was like someone we had to tolerate to enjoy the success .

In this week of Jimmy's induction into ROH a lot of emotions will be flowing. It’s basically melodramatic after getting his HOF jacket but at least Jethro finally bit the bullet. It’s never too late to do the right thing .

Thanks Jimmy for the memories and the history you left us. I’ll be forever grateful!!
 

john van brocklin

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1989 was a year that had many experiences and impacts on my Cowboys fandom.

Once the announcement was official and we knew Jimmy was going to be our new HC there was a new excitement despite our new owners bumbling of Landry and his socks to jocks ways.

We were getting what many had thought was the best HC coming out . One that had been mentioned before by Tex when Tom finally stepped down.

We weren’t happy how Tom was shown the door but when a legend isn’t willing to walk away not sure if there's a good way out. But regardless it wasn’t handled well.

Beyond that drama we were more excited about Jimmy. At that time we didn’t really know our owner except was another rich oilman who played with Jimmy at Arkansas and was smart enough to bring in what we thought could be our Savior.

The last 3 years with Landry had been difficult and most of us were ready to move on. My father had season tickets since 1972 and had let them go after moving back to his farm when battling cancer. He passed during the 1988 season.

So with the excitement of Jimmy's arrival and prospects of the tide turning and wanting to dive back into attending Cowboy games again which was when my father and I were closest I purchased my first season tickets .

Our new ownership also implemented the Dallas Cowboys Travel Club which was very exciting . Dad had taken me to some road games before along with Super Bowl but this access was much better.

Not only would we be sitting with other Cowboys fans who were either traveling or were Cowboy fans from that area we had a sizable group of Cowboy fans sitting together which also limited us being abused by their fans .

The package not only included tickets and riding with buses with the team to the game but staying in same team hotel which included access to the players, coaches and owner.

We were able to greet the players coming back from practice on Sat afternoon as they came off the bus and had breakfast with one of the coaches . We also had access just bumping into who was roaming around .

It really made us feel like part of the team. When I was younger I had met some players as my uncle was a local college player, had an opportunity to play in NFL and sold life insurance to celebrities and athletes. Prob more golfers than football players. Bob Lilly was a personal friend . My father ran the insurance offices and I ended up working there as well.

But this access was unbelievable on road games . I was part of the first Travel Club attending our first game in New Orleans in the JJ era. We lost 28-0 but the experience was amazing.

In October 1989 I went to Green Bay and was when I first met Jerry at hotel. He was very appreciative. And we thanked him for bringing in Jimmy with the hope of turning things around . The morning of the game I was in line behind him at hotel gift shop and we spoke again. He bought Rolaids.

I can’t say enough about the Travel Club which is the greatest opportunity for a fan to be part of the team and to meet those with the team.

I’ll always cherish those years with Jimmy. I had met Landry after he retired at a Christian Fellowship banquet and he signed my Super Bowl XIII program. It was a moment I’ll cherish forever. And his era is still our greatest . But he didn’t have the dynamic personality of Jimmy. It was so contagious. Jimmy's 5 years were so special. He saved our franchise in every way.

As the years passed I maintained my season tickets up until 2008 but after Jimmy left and how that all went down I lost interest in traveling on the road . I was very angry with our owner . We knew he could be a problem but up until then let Jimmy run the show so we accepted and supported him. He was like someone we had to tolerate to enjoy the success .

In this week of Jimmy's induction into ROH a lot of emotions will be flowing. It’s basically melodramatic after getting his HOF jacket but at least Jethro finally bit the bullet. It’s never too late to do the right thing .

Thanks Jimmy for the memories and the history you left us. I’ll be forever grateful!!
I really appreciate you sharing your personal info , along with your fandom history.
It is really cool to hear another Cowboy fan's journey.
On a forum like this its way too easy to be impersonal and not be kind and gracious.
Thanks again for sharing.
 

atlantacowboy

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It wasn’t clear at all Landry had to go. What was clear was that the team didn’t have a QB and needed to overhaul the scouting department. Would have been interesting to see Landry and Troy. Obviously things worked out. But, putting my head back in 1989, the future was very unclear.
 

Jake

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1989 was the last time I bought into preseason results. Dallas went 3-1 and I was excited to watch Jimmy's team. Then the real games started. :facepalm:
 

TheCritic

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It's easy to look back at the 90s Cowboys with rose-colored glasses. But up until the Cowboys beat the 49ers in the 1992 NFC Championship, there were many Cowboys fans holding onto their grudge against Jerry Jones and Jimmy Johnson. I see a similar dynamic going on. Not that the 2023 Cowboys hold a candle to the 90s dynasty. Just that until they get over the hump, so to speak, the doubters will prevail.
 

CT Dal Fan

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I read an article somewhere a long time ago where Tom Landry said he would have selected Troy Aikman first overall in 1989 as well. But he also said he wouldn't have started him right away and would have kept Steve Pelluer around until Aikman learned the pro game.

He also wouldn't have traded Herschel Walker. I just wonder how Aikman's career would have went under these circumstances.
 

PA Cowboy Fan

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I read an article somewhere a long time ago where Tom Landry said he would have selected Troy Aikman first overall in 1989 as well. But he also said he wouldn't have started him right away and would have kept Steve Pelluer around until Aikman learned the pro game.

He also wouldn't have traded Herschel Walker. I just wonder how Aikman's career would have went under these circumstances.
Aikman would have passed Pelluer fast. That guy was awful.
 

windward

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It's easy to look back at the 90s Cowboys with rose-colored glasses. But up until the Cowboys beat the 49ers in the 1992 NFC Championship, there were many Cowboys fans holding onto their grudge against Jerry Jones and Jimmy Johnson. I see a similar dynamic going on. Not that the 2023 Cowboys hold a candle to the 90s dynasty. Just that until they get over the hump, so to speak, the doubters will prevail.
I remember some fans arguing Beuerlein was better than Troy (They were wrong, of course)
 

windward

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Aikman would have passed Pelluer fast. That guy was awful.
I think it would have been fairly early, but Tom had a tendency to distrust rookies. I also think Danny White may have come back for one more year to mentor Troy. Maybe Troy gets mop up time the first half of the season.I also think the 89 team would have been better than 1-15 as Tom wouldn’t have traded Herschel and maybe added some vets in Plan B.
 

Established1971

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the 1 and only time I rooted for a loss was to lose the last game and get the #1 pick for Aikman
 

Established1971

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I read an article somewhere a long time ago where Tom Landry said he would have selected Troy Aikman first overall in 1989 as well. But he also said he wouldn't have started him right away and would have kept Steve Pelluer around until Aikman learned the pro game.

He also wouldn't have traded Herschel Walker. I just wonder how Aikman's career would have went under these circumstances.
Johnson went and drafted Steve Walsh for some bizarre reason after getting Aikman
 

Jake

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Johnson went and drafted Steve Walsh for some bizarre reason after getting Aikman
Jimmy used a first round pick in the supplemental draft to get Walsh. He later traded Walsh to New Orleans for a first, second, and third round pick.

He turned a 1st round pick into a 1st, 2nd, and 3rd. Seems like a smart move to me.
 

Streifenkarl

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It's easy to look back at the 90s Cowboys with rose-colored glasses. But up until the Cowboys beat the 49ers in the 1992 NFC Championship, there were many Cowboys fans holding onto their grudge against Jerry Jones and Jimmy Johnson. I see a similar dynamic going on. Not that the 2023 Cowboys hold a candle to the 90s dynasty. Just that until they get over the hump, so to speak, the doubters will prevail.
Of course they will, and rightly so. The 90s Cowboys had to prove the doubters wrong and they did. The 2020s Cowboys haven't proved anything so far.

All this "you will eat a lot of crow when they ...." stuff is such nonsense. I won't eat anything. And I don't have any problem with jumping on the train after the fact.

I will never again let these Cowboys get my hopes up. And yes I mean this squad. I'm willing to reconsider once a true rebuilding process has been started.

These guys win something meaningful, awesome. I will give credit where it's due. They don't, too bad, next one (QB, HC, OC, DC) please. Pretty simple.
 

atlantacowboy

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I read an article somewhere a long time ago where Tom Landry said he would have selected Troy Aikman first overall in 1989 as well. But he also said he wouldn't have started him right away and would have kept Steve Pelluer around until Aikman learned the pro game.

He also wouldn't have traded Herschel Walker. I just wonder how Aikman's career would have went under these circumstances.
In the days before free agency , there were no shortcuts to building a winner. You had to draft and develop talent in house. Draft picks were not as valuable as established players. The true genius of Jimmy Johnson was conceiving of the trade and selling it to Mike Lynn. It was unheard of trading a teams best players back in the 80’s especially for draft picks. In fact, he fooled Mike Lynn who never suspected his draft picks were the real target of the trade. Jimmy taught the league just how valuable those picks could be when collected and wielded properly.

Obviously , not Landry or anyone else in the NFL at the time would have conceived of the Walker trade.
 

unionjack8

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It wasn’t clear at all Landry had to go. What was clear was that the team didn’t have a QB and needed to overhaul the scouting department. Would have been interesting to see Landry and Troy. Obviously things worked out. But, putting my head back in 1989, the future was very unclear.
It was VERY CLEAR he needed to go, his flex defense was outdated and he wouldn't change it for starters
 

atlantacowboy

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It was VERY CLEAR he needed to go, his flex defense was outdated and he wouldn't change it for starters
BS. The defense wasn’t the problem. He had no QB. Steve Peleur was by far the worst QB of the Landry era. When Danny White went down, the franchise was unprepared.
 

1942willys

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Jimmy used a first round pick in the supplemental draft to get Walsh. He later traded Walsh to New Orleans for a first, second, and third round pick.

He turned a 1st round pick into a 1st, 2nd, and 3rd. Seems like a smart move to me.
Smart moves are only that in hindsight
Drafting Walsh could have backfired
You take risks; you can win big and lose big
BUT if you do not take risks you will never be more than a pretender
unfortunately the only risks Jerry and company take now are in the second round of the draft
 

1942willys

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In the days before free agency , there were no shortcuts to building a winner. You had to draft and develop talent in house. Draft picks were not as valuable as established players. The true genius of Jimmy Johnson was conceiving of the trade and selling it to Mike Lynn. It was unheard of trading a teams best players back in the 80’s especially for draft picks. In fact, he fooled Mike Lynn who never suspected his draft picks were the real target of the trade. Jimmy taught the league just how valuable those picks could be when collected and wielded properly.

Obviously , not Landry or anyone else in the NFL at the time would have conceived of the Walker trade.
Jimmy really bent Lynn over the table in a epic fleecing
 
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