Cowboy_Shawn
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I'm surprised this hasn't been posted yet. The news has been out for a couple of hours now.
From CBS DFW Website:
The Dallas Cowboys are in the process of reaching a Cowboys Stadium naming rights deal with AT&T, sources tell 105.3 The Fan.
The framework of the arrangement – discussed with the telecommunications giant since the $1.2 billion building opened four years ago – once centered on a $25 million-a-year fee. A source said a Farmers Insurance bid of $700 million for a proposed new stadium in LA and the San Francisco 49ers’ recent 20-year deal for $220 million “re-set’’ the framework for conversations, and that the naming rights will likely go into effect for the 2014 season.
http://dfw.cbslocal.com/2013/07/22/source-cowboys-sell-stadium-naming-rights-to-att/
From CBS DFW Website:
The Dallas Cowboys are in the process of reaching a Cowboys Stadium naming rights deal with AT&T, sources tell 105.3 The Fan.
The framework of the arrangement – discussed with the telecommunications giant since the $1.2 billion building opened four years ago – once centered on a $25 million-a-year fee. A source said a Farmers Insurance bid of $700 million for a proposed new stadium in LA and the San Francisco 49ers’ recent 20-year deal for $220 million “re-set’’ the framework for conversations, and that the naming rights will likely go into effect for the 2014 season.
http://dfw.cbslocal.com/2013/07/22/source-cowboys-sell-stadium-naming-rights-to-att/