Mr Cowboy
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By Michael Florek
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ARLINGTON — Clapping and yelling apparently aren’t enough for the Cowboys any more.
At a press conference on Friday outlining the upgrades to AT&T Stadium, the Cowboys and AT&T also introduced the AT&T Stadium App, which will be available by the season opener on September 7.
At a certain point in a game, the app will send a push notification to the cell phones of those in attendance, telling fans to hit the “Unite this House” button. Those that hit the button will have their phone vibrate and the camera flash. The flashes will then be synced throughout the stadium.
If all goes well, there are plans to give fans other cell phone cheers.
“That’s the first one we’re announcing publicly,” said Travis Threlkel, Founder and Chief Creative Office of Obsurea Digital, which partnered with AT&T on the stadium upgrades. “It continues on and on.”
Threlkel said the Cowboys could add more as early as this year.
The app will also give fans updated traffic routes to the stadium, tell you nearest concession stands, take you on guided tours of the stadium and a number of other things.
http://cowboysblog.***BANNED-URL***...adium-want-you-to-cheer-with-your-phone.html/
Related
ARLINGTON — Clapping and yelling apparently aren’t enough for the Cowboys any more.
At a press conference on Friday outlining the upgrades to AT&T Stadium, the Cowboys and AT&T also introduced the AT&T Stadium App, which will be available by the season opener on September 7.
At a certain point in a game, the app will send a push notification to the cell phones of those in attendance, telling fans to hit the “Unite this House” button. Those that hit the button will have their phone vibrate and the camera flash. The flashes will then be synced throughout the stadium.
If all goes well, there are plans to give fans other cell phone cheers.
“That’s the first one we’re announcing publicly,” said Travis Threlkel, Founder and Chief Creative Office of Obsurea Digital, which partnered with AT&T on the stadium upgrades. “It continues on and on.”
Threlkel said the Cowboys could add more as early as this year.
The app will also give fans updated traffic routes to the stadium, tell you nearest concession stands, take you on guided tours of the stadium and a number of other things.
http://cowboysblog.***BANNED-URL***...adium-want-you-to-cheer-with-your-phone.html/