I got it today.
I liked getting the map packs with it. There are 3 or 4 more map packs coming out between now and March that I'll get with it.
The added dogtags were neat but nothing needed.
My biggest draw for it was getting new guns to use. The Close Quarters content is going to give you new assignments that are going to allow you unlock 10 more guns.
In total I believe by the end of June you'll have the ability to unlock 12 more guns all together.
Some of the gun additions were the ACR, SCar-L, MP5 and I'm a big fan of all of those so that was a draw for me.
If I was going to get the map packs anyway, and I was, getting them all in one with this, and getting them 2 weeks earlier, was a draw.
And I sort of like the stat reset idea for people who were really bad at the game initially who can reset their stats, once they start playing better, for a more accurate depiction of their Score per minute and w/l ratio.
Also I guess for those who are super concerned about their K/D ratio that would be more accurate for them as well. I only care about improving my score per minute and W/L ratio.