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Cowboys' Offensive Rank
Yards Per Drive
2013 32.4 (11th)
2012 34.0 (8th)
Points Per Drive
2013 2.40 (3rd)
2012 2.01 (10th)
Red Zone TD %
2013 65.2 (4th)
2012 51.0 (20th)
The offense isn't gaining as many yards this year. It's also not gaining big chunks of yards as often. But it's scoring more points. One of the reasons is shorter fields. Dallas's average starting field position ranks 8th in 2013, compared to 19th last year.
But the big difference is in what the offense is doing once it reaches the red zone. The reason scoring is up is red zone performance.
Red Zone Passing 1st Down/TD %
2013 39.4% (4th)
2012 25.6% (27th)
This huge turnaround in red zone passing is the reason we've skyrocketed from being a below-average red zone team to Top 5. Nearly 40% of our red zone passes have resulted in either a TD or 1st down. Last year, we had a total of 15 passing TD in the red zone (16th in the NFL). This year we already have 10 TD (4th in the league). The breakdown, by target:
Red Zone TD Receptions
2013 (30 targets)
Bryant 6 of 8 5 td 0 int
Witten 3 of 8 3 td 0 int
Williams 3 of 4 1 td 1 int
Beasley 1 of 1 1 td 0 int
2012 (75 targets)
Bryant 9 of 14 4 td 0 int
Witten 8 of 14 3 td 0 int
Austin 5 of 13 2 td 0 int
Ogletree 6 of 8 2 td 1 int
Bryant and Witten have combined for more red zone TD through 6 games than they had in all of 2012. So far in 2013, 53% of our red zone passes have targeted either Bryant or Witten. Last year, that number was 37%. That's the essence of our red zone improvement so far. These two players are seeing more targets, and they're seeing better targets. 8 or their 9 catches have been touchdowns. Last year, it was 7 of 17 (and 3 of 10 in the first 6 games). It's night-and-day when you compare their efficiency in the red zone this year with last year. And it's the reason we've gone from a Top 10 scoring offense to Top 3.
So far.
Yards Per Drive
2013 32.4 (11th)
2012 34.0 (8th)
Points Per Drive
2013 2.40 (3rd)
2012 2.01 (10th)
Red Zone TD %
2013 65.2 (4th)
2012 51.0 (20th)
The offense isn't gaining as many yards this year. It's also not gaining big chunks of yards as often. But it's scoring more points. One of the reasons is shorter fields. Dallas's average starting field position ranks 8th in 2013, compared to 19th last year.
But the big difference is in what the offense is doing once it reaches the red zone. The reason scoring is up is red zone performance.
Red Zone Passing 1st Down/TD %
2013 39.4% (4th)
2012 25.6% (27th)
This huge turnaround in red zone passing is the reason we've skyrocketed from being a below-average red zone team to Top 5. Nearly 40% of our red zone passes have resulted in either a TD or 1st down. Last year, we had a total of 15 passing TD in the red zone (16th in the NFL). This year we already have 10 TD (4th in the league). The breakdown, by target:
Red Zone TD Receptions
2013 (30 targets)
Bryant 6 of 8 5 td 0 int
Witten 3 of 8 3 td 0 int
Williams 3 of 4 1 td 1 int
Beasley 1 of 1 1 td 0 int
2012 (75 targets)
Bryant 9 of 14 4 td 0 int
Witten 8 of 14 3 td 0 int
Austin 5 of 13 2 td 0 int
Ogletree 6 of 8 2 td 1 int
Bryant and Witten have combined for more red zone TD through 6 games than they had in all of 2012. So far in 2013, 53% of our red zone passes have targeted either Bryant or Witten. Last year, that number was 37%. That's the essence of our red zone improvement so far. These two players are seeing more targets, and they're seeing better targets. 8 or their 9 catches have been touchdowns. Last year, it was 7 of 17 (and 3 of 10 in the first 6 games). It's night-and-day when you compare their efficiency in the red zone this year with last year. And it's the reason we've gone from a Top 10 scoring offense to Top 3.
So far.