Burger King Decapitates Its 'King' Mascot [About Time]

I love how Five Guys' advertising is literally all word of mouth.
 
Hopefully, Barney's next........... ;)
 
MonsterD;4057488 said:
The reason they are doing so bad isn't their ads it is the nastiness of their restaurants and the food is not that great either.

Wendy's is the only fast food joint I bother to visit, and even there I only ever get the spicy chicken sandwich and a frosty or two during the summer. Just the smell of a bag of McDonalds makes me physically ill. A bag of fast food from one of those places doesn't even smell like food, it's got this very distinctive aroma that you couldn't replicate in your home if you made the same items from scratch.


casmith07;4057672 said:
I love how Five Guys' advertising is literally all word of mouth.

I don't think you can really compare the two. BK and McDonalds are global brands, Five Guys is a niche player and they prefer it that way.
 
Signals;4057661 said:
I'm pretty sure it's both the nastiness and marketing. Doesn't seem as if BK has anything going for it these days.

I do agree that marketing (not advertising, which a lot of people confuse for being the same thing) is BK's problem, The King ads made their brand as popular as its ever been.

A large part of the problem is that while McDonalds was branching out into coffee, smoothies and so on, BK hasn't done anything like that.
 
I hate MCdonalds and do not eat there I avoided it at all cost. Burger King is the same way and I have eaten a lot of Burger King (That is what you find on every Army Post) ** had McDonalds.

I prefer most the other guys over either of those places.
 
Jack in the Box used to have the best fries but they traded down. Now it is Wendy's.


Anyone who disagrees does not know what they are talking about.
 
Cythim;4058002 said:
Jack in the Box used to have the best fries but they traded down. Now it is Wendy's.


Anyone who disagrees does not know what they are talking about.

Wendys fries use to be the suck before they went to the natural cut fries and I been a fan of Wendys for a while. Wendys also has the best salads better than some restaurants (they actually make them fresh every day my sister use to work for one)


I like Jack in the Box's Sirloin Burgers
 
Kangaroo;4058004 said:
Wendys fries use to be the suck before they went to the natural cut fries and I been a fan of Wendys for a while. Wendys also has the best salads better than some restaurants (they actually make them fresh every day my sister use to work for one)


I like Jack in the Box's Sirloin Burgers

Yeah, Wendy's old fries were soggy and nasty. I think for fast food they have the best options. I love their spicy chicken, it is the perfect level of spicy for me.
 
I absolutely loved the King playing in the NFL. He hasn't been as good since then but that was a GREAT idea. I'm bummed to see him go.

Hardly ever eat there or other burger joints but when I do it's the Whopper Jr x 10 over any other.
 
Cythim;4058002 said:
Jack in the Box used to have the best fries but they traded down. Now it is Wendy's.


Anyone who disagrees does not know what they are talking about.

I haven't eaten at Wendy's in over 20 years (minus an occasional frosty). I hate their food across the board, and natural cut fries just deters me even more.
 
ChldsPlay;4058155 said:
I haven't eaten at Wendy's in over 20 years (minus an occasional frosty). I hate their food across the board, and natural cut fries just deters me even more.

How can you hate their food if you haven't eaten there in over 20 years? I'm pretty sure they have made a few changes since then. ;)
 
Cythim;4060127 said:
How can you hate their food if you haven't eaten there in over 20 years? I'm pretty sure they have made a few changes since then. ;)
No, they haven't.
 
I'm amazed by how serious people take their fast food. People either like or don't like regular restaurants, but they love or hate fast food places.
 
Illini88228;4060250 said:
I'm amazed by how serious people take their fast food. People either like or don't like regular restaurants, but they love or hate fast food places.
Count me as a fast foot hater. It all basically tastes the same. There isn't one I love but at least Wendy's seems freshly cooked and not like it has been under a heat lamp for 3 days.
 
AmarilloCowboyFan;4057231 said:
I would say exactly the opposite, McD's has the better fries. I never get soggy ones from McDs. They are cripsy and salty and pretty damn tasty.

I would agree, the fries are better at McDonald's. however, I prefer Carl's Jr to both of them.
 
cowboyeric8;4060388 said:
I love me some Steak N' Shake
No disagreement from me! They don't have any around here so we watch the billboards on every road trip for them.
 
Chic Fil A is the only good fast food place. And the fries there are top 3 for sure.
 
People are free to like or dislike any place they want and for whatever reasons they want.

I think there have only been two places that I have avoided for an amount of time and it was not so much the food quality as it was for service reasons.

1. KFC - I avoided this place for a few years because every time I would go through the drive through to make an order they would always be out of one of the items I was ordering. Whether it would original recipe (every other style they would have but not that one), out of one of the sides. It was always something. I am not a big fan anyway but would go through to get something the wife wanted.

2. Diary Queen - The drive through is sooooo slow. I can understand it being slow if you order a hamburger because they make those to order. But taking forever to make something like a milkshake or a blizzard in the middle of summer...seriously. No matter what you would order it would take forever. I don't know if that is the norm around the country for them but it is the norm in my area.
 
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