Name one innovation.
And I'm not talking about something they sold a lot of. I am talking INNOVATION.
Tablet...existed before the ipad
MP3 player...existed before the ipod
Smart phone...existed before the iphone
PDA....existed before the itouch
Mobile operating system...existed before ios
Full touchscreen devices....existed before the itouch/iphone
Smartwatch...existed before apple watch
Computer TV...existed before appletv
Router...existed before airport
Saying apple is innovative is like me saying Bose is innovative. Both are just really good at marketing far more than innovative.
Both companies are very good at marketing, which is an innovation within itself, but they also had a slew of innovative products.
Innovation has nothing to do with being the first to the market. The iPhone revolutionized the smartphone industry. Every smartphone out there now reflects Apple's iOS.
The development of iTunes store offering thousands of apps in a central location was also a first
iPod revolutionized the mp3 market
They were the first to offer individual .99 cent downloads
Macintosh revolutionized the PC industry
They didn't invent the mouse, but they were the first to perfect it and make it a standard on every PC out there
They were also the first to incorporate the touchpad on a laptop
As for Bose, the 901's were definitely innovative. Big sound in a small package. They were also at the forefront of the small footprint speaker systems. They were among the first to create the factory company store in the audio industry that sold their products directly to the consumer.
Bose was the first high end system incorporated as a factory stereo (GM/Bose System)
Amar Bose also developed a suspension system and magnetic shock absorbers. The problem is that they never wear out, so the auto industry isn't interested
Tim Cook is no Steve Jobs.
