What is Bell endorsing? That's my point, not fan booing.
It is different for a QB. They get all the glory and most agree the longevity of a RB is fractional to a QB. And he didn't play QB for the Dallas Cowboys. I think you are underplaying the effect of the QB1 of the DC being a no show and the reaction of the fans.
Do you think Prescott and his agent think Prescott would have anything close to this endorsement level were he not the DC QB? He got that because he's the QB of America's Team, turn his back on them and they'll drop him like a bad habit. Do you think anyone can relate to a guy sitting out with 31.4M sitting there and all he has to do is show up?
Bell thought he was being undervalued because of his contribution to the offense and what they game Brown. O could actually see his point. If Prescott were to no show? Nope, don't see that point at all. And neither would his sponsors. Especially when Cowboys fans are calling for a boycott of his sponsors and don't think they wouldn't. Prescott would be a headache they don't need and he and his agent know that.
I used Bell because you were giving being liked by fans as a reason for why Dak would lose sponsors because of squabbling over money. I'm saying sponsors would wait out drama queens and then keep on keeping on.
No question Dak gets more endorsements because he's the Dallas QB. That's definitely worth something to Dak's camp. Enough to take a discount on the main income source? I don't think so because that's a separate entity. And it's not "turning your back" on a team where you don't think you're getting a fair offer. You think Dak should sign that 5-year offer that offers less money guaranteed than Goff and Wentz got on 4-year deals? Anyone that does just isn't being fair and it's that green reason I mentioned earlier. And no one here can relate to a $10M annual offer, let alone $31M so not sure what that has to do with anything.
And fans aren't going to be calling for a boycott of Dak's sponsors if he holds out, let's be real. Did you not forget how that general boycott effort of the NFL worked out a few years back? Drama queens. Nothing more, nothing less. What advertisers did the NFL lose? Again, ad folks study these metrics and know better. Fans mistakenly think they have more power than they actually do. How many "Jerry better respect the fans or else" posts have we seen for years and years? What has poor ol' Jerry suffered in that time? It's hope-posting as it was during Zeke's situation. Just like those who think 2-11, no-winning-record-in-4-years Andy Dalton is somehow the nail in Dak's leverage coffin. Just because people want to build something against someone doesn't mean there's actual building materials and funding to make it happen.