Cowboys aren't that popular. Its just J.J. selling us that stuff and people only reading Cowboys stuff.
Watch other games, read other news and they will tell you all the same about their or other teams.
Dallas Cowboys are Forbes No. 1 when it comes to franchise value. That doesn't mean they are the most popular or even a popular team. Don't confuse popularity with market value.
Sorry to disappoint you but they are that popular... As a Canadian and in close proximity to the Pats, Giants and Bills... I can tell you Cowboys merchandise outsold all others by a wide margin.
Heck even on vacation at Disney I noticed people wearing more Cowboys merchandise than all other teams combined.
My jobs requires a lot of travel and no matter where I go, it never fails I will see more than my fair share of that blue star, even in cities where you least expect it.
Jerrah does one thing right and that’s marketing that Blue Star, win or lose they are always in the news.
Look at how the media reacted to Garrets eventual firing, nothing else mattered.
The label “America’s team” even though undeserved lately is really what it’s all about...