NFL won't be altering blackout rule
Posted by Mike Florio on August 31, 2009 11:28 PM ET
We've heard scattered rumors regarding NFL fears that more than a dozen teams might face local blackouts at some point this year. Recently, Mark Maske of the Washington Post identified three hot spots (Jacksonville, San Diego, and Minnesota) and several other potential problem cities.
According to Daniel Kaplan of SportsBusiness Journal, the August 19 ownership meeting in Chicago included a presentation that identified up to a dozen teams that might have one or more games blacked out in 2009.
Last year, only three teams failed to sell enough tickets to permit local broadcast of one or more of their games: the Raiders, Lions, and Rams. In all, only nine of 256 regular-season games were blacked out.
But the NFL won't be changing its 36-year-old blackout rule, which requires a game to be sold out 72 hours before kickoff in order to be televised locally.
"There is no consideration being given to amending the blackout policy," NFL spokesman Brian McCarthy told Kaplan. "The policy is important in supporting the ability of the clubs to sell tickets and keeping our games attractive as television programming with large crowds so we can keep all our games on free TV."
The Jaguars already expect to have none of their ten home games shown on local television, and the Chargers have braced their fans for some not-see TV. Other teams might slide into that category if the losses pile up early.
So, no matter how bad it gets, the NFL won't be making any special Cowboys Stadium video board rules for the the much smaller video screens throughout the markets where tickets won't sell.