Eric_Boyer
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I DVR a good deal of things and watch them later so I can fast forward through the tv ads.
Sometimes I will pause a show when it comes on and go do some small household task that last 15-30 minutes. When I come back I watch the show and fast forward through the ads.
So it is not just online sites like hulu and netflix that are causing these stations to have less people watching the ads they run during shows...it is DVRs as well.
I do that too. Not sometimes, always. When a commercial comes on, I pause and literally do anything to create a gap. Play fetch with dog. cleanup some messes, anything but sitting through commercials. If I catch up again, I pause again
Superbowl Sunday was hard, as my wife made me not skip commercials.