Do the Cowboys split merchandise sales?

[Little Jr]

I thought it was split 32 different ways amongst the teams. But iver heard skip and king both say today they don't split with the other 31 teams. They have their own deal. How does that work?

 

[Longboysfan]

I think - that Jerry gets the $ from direct sales. Like Albertsons, Dallas Cowboy Pro shops, internal to the stadium.
The sales through major retailers like Academy or other stores is an NFL split.
Very few other NFL teams have the side deals Jerry has going on like the pro shops.

 

[jazzcat22]

I think - that Jerry gets the $ from direct sales. Like Albertsons, Dallas Cowboy Pro shops, internal to the stadium.
The sales through major retailers like Academy or other stores is an NFL split.
Very few other NFL teams have the side deals Jerry has going on like the pro shops.

This sounds right.
Many years ago, all the teams split everything, no side deals. Cowboys, Raiders, Steelers, accounted for probably top 40% [so it seemed] and sales of team merchandise.
All TV revenue, shared equally, as well as the merchandise sales. so a team, like the Chargers, didn't promote them selves, but yet got an equal share of that revenues.

When JJ bought the Cowboys, he didn't think this was right, if the Cowboys sold 20% of the market, he should get a bigger piece of the pie. They debated this for years.
Then the NFL as well as other owners, seen how JJ could make money for them too, individually as teams. They eventually allowed teams to market their own deals.

Also Jerry was responsible for the HUGE TV contracts that later were starting to be given. I think he was the one who held out on some TV negotiations with CBS & NBC, so then along comes FOX and blows the offers out of the water.. And it all took off from there.

 

[Zordon]

 

[Little Jr]

Thanks zordon. I've seen this a couple of times today. I wonder how it works though and how or whyy jj does it and no other owners do it?

 

[hornitosmonster]

Thanks zordon. I've seen this a couple of times today. I wonder how it works though and how or whyy jj does it and no other owners do it?

Cowboys do their own merchandising, cut their own deals. Risk Jerry takes that pays off.

Answer is in bold. Jerry isn't afraid to shoulder his own risk

 

[Bungarian]

Cowboys do their own merchandising, cut their own deals. Risk Jerry takes that pays off.

Answer is in bold. Jerry isn't afraid to shoulder his own risk

Jerry had to sue the league to get rights.

 

[Doomsday101]

Jerry Gump, I may not be a smart man but I do know how to make money. lol

I almost forgot, Cowboys are like a box of chocolates you never know what you will get. lol

 

[d_dub88]

Jerry had to sue the league to get rights.

Actually the league sued Jerry and lost.

 

[Hoofbite]

Cowboys do their own merchandising, cut their own deals. Risk Jerry takes that pays off.

Answer is in bold. Jerry isn't afraid to shoulder his own risk

Like there's any risk in selling stuff to this fanbase.

 

[Little Jr]

Cowboys do their own merchandising, cut their own deals. Risk Jerry takes that pays off.

Answer is in bold. Jerry isn't afraid to shoulder his own risk

I guess my question is why do the owners allow him to do it and them not get any of it? did he buy them out so to speak? Does he pay them anythimmg to be able to do it on his own?

 

[Bungarian]

Actually the league sued Jerry and lost.

Jerry counter sued and the league dropped their suit because they knew they would lose..