Reality
Staff member
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I like Jerry-the-owner, but I also accept he is who he is, and that is a salesman.
He has been chasing another Super Bowl win for 25 years like we as fans have, but he has been pumping and dumping the team on us every time we have some success.
He sells fans on what should happen every season, then sells fans on what should happen in the post-season the few times the Cowboys have made it, and then sells fans on "he will fix this" every time those things end in failure.
I do not fault him for being a salesman because it is who he is and to make money he needs the fans believing in the team and management regardless of the performance and results on the fields.
However, after 25 years, I have grown immune to his expectational sales pitches just as I have to would-have, could-have and should-have.excuses and future promises after the seasons end.
I enjoy the journey more now because I no longer expect anything from the Cowboys, which is a bit disappointing quite honestly, but it allows me to enjoy the season a lot more without worrying what happens at the end.
If the Cowboys lose today, next week, the week after or even in the Super Bowl, it was more than I was expecting so it was a good season, which is ultimately how Jerry wants fans to think.
The Cowboys fan base has slowly devolved from "We are going to the Super Bowl!" every season to what we get now which is every 2-3 years, "We are in the playoffs!" only to lose in the first or second round.
Maybe this year will be different .. I hope it will be, but at this point, every playoff game is just a bonus game so I will enjoy the extra time I get to watch the Cowboys play and hopefully they will one day finally give us more than that expectation.
As we all like to say ... GO COWBOYS!
He has been chasing another Super Bowl win for 25 years like we as fans have, but he has been pumping and dumping the team on us every time we have some success.
He sells fans on what should happen every season, then sells fans on what should happen in the post-season the few times the Cowboys have made it, and then sells fans on "he will fix this" every time those things end in failure.
I do not fault him for being a salesman because it is who he is and to make money he needs the fans believing in the team and management regardless of the performance and results on the fields.
However, after 25 years, I have grown immune to his expectational sales pitches just as I have to would-have, could-have and should-have.excuses and future promises after the seasons end.
I enjoy the journey more now because I no longer expect anything from the Cowboys, which is a bit disappointing quite honestly, but it allows me to enjoy the season a lot more without worrying what happens at the end.
If the Cowboys lose today, next week, the week after or even in the Super Bowl, it was more than I was expecting so it was a good season, which is ultimately how Jerry wants fans to think.
The Cowboys fan base has slowly devolved from "We are going to the Super Bowl!" every season to what we get now which is every 2-3 years, "We are in the playoffs!" only to lose in the first or second round.
Maybe this year will be different .. I hope it will be, but at this point, every playoff game is just a bonus game so I will enjoy the extra time I get to watch the Cowboys play and hopefully they will one day finally give us more than that expectation.
As we all like to say ... GO COWBOYS!