CBS will now have to provide makegoods because the ratings point, % of the demographic population, level wasn't achieved. And they can't do that with expendable inventory, overnights.
The NFL has to be scratching their heads, along with the nets, at what they're seeing. Is this a trend?
In their ever trying to build the brand and expand the universe, have they diluted the product?
I much prefer college because it's more about the actual game. I don't care about players' contract or how much they make and the showing off has reached another even more irritating level. It's gone form building the NFL brand to too many of these players trying to build their own brand. Just give me the game and stop talking all of the time, it's like watching Heckyl and Jeckyl do a game. Shut up and let me feel the game.
College Football is not more about the actual game. The studio shows and game broadcasts still give homage to the schools' longtime traditions and the unbridled enthusiasm of the students at the games. But they also shamelessly tout that Saturday afternoons - plus all the other weekedays & nights games are played -- are real-time evaluations and workouts for future players in the NFL.
A Half-century ago, the college game tv broadcast would start off informing the audience of how many starters and lettermen returned from each team's previous season. The play-by-play announcer would give you the name of every starter on both sides of the ball for both teams.
But since the 1990s, the only players noted are those deemed to have demonstrated ample ability to "Play on Sundays \ Play at the Next Level".
Referring to "Brands"? 'CouchCoach-- the top collegiate players at the longtime elite programs = "football factories" are promoted and touted with personality and SWAG to present they are worthy of garnering the various awards of the best achiever\performer at their positions. - leading to an outstanding review going into the combine & draft.
When the college football season rolls around again this August....pay particular attention to how much coverage the sports media gives the TEAMS best suited to dethrone Alabama - AND - compare that situation to how much sports media analyses what PLAYERS are the top first round prospects for the NFL.