The Dak Extension was strategized by Jerry

J12B

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Jerry Jones' decision to extend Dak Prescott's contract on the season opener, rather than during the offseason or training camp, was a well-calculated move. Had the extension been announced earlier, it would have undoubtedly sparked a media frenzy, with endless speculation, analysis, and pressure on both Prescott and the team. This could have created distractions and undue stress, impacting the team's focus and preparation for the upcoming season. By choosing to finalize the deal at the season opener, Jones effectively neutralized any potential media circus. The start of the NFL season is a whirlwind of games, stories, and excitement, making the extension almost an afterthought in the broader league narrative.

In retrospect, the timing of the extension was a strategic masterstroke. The decision allowed Prescott and the Cowboys to avoid the intense scrutiny and constant questions that would have accompanied a summer contract negotiation. Instead, the focus remained on football, with the team fully united and ready to start the season. The extension, when announced, was just another piece of news in a crowded sports landscape, allowing the Cowboys to move forward without unnecessary distractions. This approach not only benefited Prescott but also the entire organization, setting the stage for a season centered on performance rather than off-field drama.
 

J12B

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When was the focus on football? The last 4 months have been non stop contract talks both by fans and the media.
That's on the fans and media.

Literally talking about nothing.

The fact was, Dak was under contract and playing this season no matter what which was all that truly mattered.

It would have been twice as worse had the extension taken place rather than "just wait and see".
 

Vtwin

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This makes a lot of sense, even though it goes against everything we think we know about Jerry.

In a way it was a best of both worlds situation for him. It both kind of buried the story in a very busy day but also insured the Cowboys would be mentioned in every pre-game, halftime and post-game show a bit more than just the usual game analysis.
 

thunderpimp91

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That's on the fans and media.

Literally talking about nothing.

The fact was, Dak was under contract and playing this season no matter what which was all that truly mattered.
Thats fine and all true, but I'm not sure any media circus was avoided here. Jerry/Dak were asked about the contract situation pretty much every media session they were a part of.
 

Sydla

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Jerry Jones' decision to extend Dak Prescott's contract on the season opener, rather than during the offseason or training camp, was a well-calculated move. Had the extension been announced earlier, it would have undoubtedly sparked a media frenzy, with endless speculation, analysis, and pressure on both Prescott and the team. This could have created distractions and undue stress, impacting the team's focus and preparation for the upcoming season. By choosing to finalize the deal at the season opener, Jones effectively neutralized any potential media circus. The start of the NFL season is a whirlwind of games, stories, and excitement, making the extension almost an afterthought in the broader league narrative.

In retrospect, the timing of the extension was a strategic masterstroke. The decision allowed Prescott and the Cowboys to avoid the intense scrutiny and constant questions that would have accompanied a summer contract negotiation. Instead, the focus remained on football, with the team fully united and ready to start the season. The extension, when announced, was just another piece of news in a crowded sports landscape, allowing the Cowboys to move forward without unnecessary distractions. This approach not only benefited Prescott but also the entire organization, setting the stage for a season centered on performance rather than off-field drama.
This is some Jerry-esque level spin right here.

Excellent job at channeling your inner-Jerry, right here.
 

Hawkeye0202

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Not sure I agree with OP but I do think Jerry and Dak knew he was never leaving the Cowboys. It's why there was a greater sense of urgency among fans and the media. He played all of us, especially Dak critics, some who knew he was done.

BTW.......I still wonder what Jerry's "all in" statement means/meant.
 

Hawkeye19

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Jerry loves to make a splash and he stole the headlines on week 1
 

Jarntt

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Jerry Jones' decision to extend Dak Prescott's contract on the season opener, rather than during the offseason or training camp, was a well-calculated move. Had the extension been announced earlier, it would have undoubtedly sparked a media frenzy, with endless speculation, analysis, and pressure on both Prescott and the team. This could have created distractions and undue stress, impacting the team's focus and preparation for the upcoming season. By choosing to finalize the deal at the season opener, Jones effectively neutralized any potential media circus. The start of the NFL season is a whirlwind of games, stories, and excitement, making the extension almost an afterthought in the broader league narrative.

In retrospect, the timing of the extension was a strategic masterstroke. The decision allowed Prescott and the Cowboys to avoid the intense scrutiny and constant questions that would have accompanied a summer contract negotiation. Instead, the focus remained on football, with the team fully united and ready to start the season. The extension, when announced, was just another piece of news in a crowded sports landscape, allowing the Cowboys to move forward without unnecessary distractions. This approach not only benefited Prescott but also the entire organization, setting the stage for a season centered on performance rather than off-field drama.
That makes no sense. If anything it did the opposite with all the contract related drama
 

Blackspider214

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No idea if this is true but wouldn't surprise me in the least. Never ever underestimate Jerry wanting headlines, good or bad. Lamb went on most offseason. Dak went down to the deadline literally. This was all the talk of the offseason for both Cowboys fanland and nationwide. I could easily see Jerry sitting back soaking it all in, knowing these deals were 100% getting done. Throw in some fake, WWF "Drama" with the Dak shot at Jerry.
 

J12B

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That makes no sense. If anything it did the opposite with all the contract related drama
It probably was drama to you because you are an average every day person who gets caught up in media gossip.

Like whether or not Dak would get extended consumed your thoughts for a couple of months while the media talked about it every day.
 

phildadon86

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This feels like a reach lol.

I think the whole negotiation is more of an issue for fans than it is Jerry or Dak, but I don't really think the timing increased or decreased the conversation.
I think they had a deal last week.

I am not the only one who thinks this.

Hence Daks comments about the media and what Jerry says to them while smiling.
 

Rockport

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Jerry Jones' decision to extend Dak Prescott's contract on the season opener, rather than during the offseason or training camp, was a well-calculated move. Had the extension been announced earlier, it would have undoubtedly sparked a media frenzy, with endless speculation, analysis, and pressure on both Prescott and the team. This could have created distractions and undue stress, impacting the team's focus and preparation for the upcoming season. By choosing to finalize the deal at the season opener, Jones effectively neutralized any potential media circus. The start of the NFL season is a whirlwind of games, stories, and excitement, making the extension almost an afterthought in the broader league narrative.

In retrospect, the timing of the extension was a strategic masterstroke. The decision allowed Prescott and the Cowboys to avoid the intense scrutiny and constant questions that would have accompanied a summer contract negotiation. Instead, the focus remained on football, with the team fully united and ready to start the season. The extension, when announced, was just another piece of news in a crowded sports landscape, allowing the Cowboys to move forward without unnecessary distractions. This approach not only benefited Prescott but also the entire organization, setting the stage for a season centered on performance rather than off-field drama.
That’s a great point that I never thought about. Not sure if it was Jerry’s intent or not, but it worked out exactly as you laid it out.
 
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