What sells more?

Bobhaze

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I honestly wonder what Jerry Jones’ answer would be to this question:

“What sells more? An 8-8 team with a very exciting offense....OR a 15-1 team with an average offense and a killer defense?”
Which of those two team models would Jerry rather have?

There are fundamental core issues here-
1. Does winning sell more than excitement? In other words, if you win a super bowl regardless of how, isn’t that the ultimate in marketing- winning? YES!
2. Does the excitement of just being close to winning also a great money maker? Is 8-8 with a 500 yard offense as good for profits as a Lombardi? NO!

Anyone who puts WINNING A CHAMPIONSHIP as the ultimate organizational goal should know that WINNING SELLS better than anything else.

Just win baby! Right?
 
Is that a fair question to ask when it comes to the cowboys? Jerry wins either way while at the controls of America's team.

Because of this I don't believe Jerry could give you an honest answer worth caring about.

You may want to ask the other 31 owners. They flucuate more than the stock market!
 
I honestly wonder what Jerry Jones’ answer would be to this question:

“What sells more? An 8-8 team with a very exciting offense....OR a 15-1 team with an average offense and a killer defense?”
Which of those two team models would Jerry rather have?

There are fundamental core issues here-
1. Does winning sell more than excitement? In other words, if you win a super bowl regardless of how, isn’t that the ultimate in marketing- winning? YES!
2. Does the excitement of just being close to winning also a great money maker? Is 8-8 with a 500 yard offense as good for profits as a Lombardi? NO!

Anyone who puts WINNING A CHAMPIONSHIP as the ultimate organizational goal should know that WINNING SELLS better than anything else.

Just win baby! Right?
That 15-1 team gets you at least one more home game while the 8-8 team is cleaning out lockers in an empty stadium. Even Jerry would see that.

Jerry wants to win, he just can't admit that he lacks the significant amount of skill needed to put a winning roster and staff together and he doesn't have the time to even pretend like he's trying.
 
Winning sells. That 15-1 team would be a beast in the postseason. More money. That passing offense and sub par D is what we've been seeing for years. Sure Jerry still makes money, but postseason football would earn him a lot more.
 
Winning sells. That 15-1 team would be a beast in the postseason. More money. That passing offense and sub par D is what we've been seeing for years. Sure Jerry still makes money, but postseason football would earn him a lot more.

Jerry still makes that money regardless because we buy our playoff and SB tickets before the season even starts!

So you are wrong on that
 
Not saying the OP feels this way....but I think anyone that thinks Jerry does not prefer winning is nuts.

I hear this all the time and am baffled.
Around the league, he has no other rep than someone who is willing to pay his players when they perform.


He WANTS to win.
Is he equipped to get us back there? That is a debate for another thread.

And to answer the question....a 15-1 team is more popular even if the offense is stale vs a high flying 8-8 team.

Still, the Cowboys will be at or near the top of the league in attendance regardless of the two scenarios described.
 
Most owners SAY winning is their #1 priority, because THAT sells. Money is their God, no matter what they say. Since Jerry is wealthier and more powerful than the majority of them, winning probably DOES mean something to him. His weakness is his ego.
 
I honestly wonder what Jerry Jones’ answer would be to this question:

“What sells more? An 8-8 team with a very exciting offense....OR a 15-1 team with an average offense and a killer defense?”
Which of those two team models would Jerry rather have?

There are fundamental core issues here-
1. Does winning sell more than excitement? In other words, if you win a super bowl regardless of how, isn’t that the ultimate in marketing- winning? YES!
2. Does the excitement of just being close to winning also a great money maker? Is 8-8 with a 500 yard offense as good for profits as a Lombardi? NO!

Anyone who puts WINNING A CHAMPIONSHIP as the ultimate organizational goal should know that WINNING SELLS better than anything else.

Just win baby! Right?

This thought that Jerry wishes something over winning is off base by light years. Jerry is capable of making money while trying to win the SB every year. He just doesn't always know what to do.
 
Jerry still makes that money regardless because we buy our playoff and SB tickets before the season even starts!

So you are wrong on that

You host a game or multiple games and you make money on parking, concessions etc.. plus playoff success allows you to jack up the prices. Owners split the pot from TV to ticket sales, but there's still an opportunity to make more than if you didn't make the playoffs.
 
Dallas fans in general root for offense and only know the offensive players.

If this team went 15-1 on the backs of an all time front seven and the offense and qb were average the fans here would complain every day about the offense and qb being average.

It’s all offense all the time in Dallas. My first year living here and having season tickets was 2003 and this teams defense led them to a 10-6 record and an unexpected playoff berth.

All three sports stations at the time talked about Quincy and hambrick 24/7. That was it. Offense offense offense.

Oh and also once again the tickets are all bought and paid for thanks to psl’s. If you don’t want your tickets anymore you have to sell your psl. Which means no matter what the tickets are paid for by may 1st.

Winning and losing does not matter to ticket sales...maybe jersey sales but ticket sales are rigged.
 
I honestly wonder what Jerry Jones’ answer would be to this question:

“What sells more? An 8-8 team with a very exciting offense....OR a 15-1 team with an average offense and a killer defense?”
Which of those two team models would Jerry rather have?

There are fundamental core issues here-
1. Does winning sell more than excitement? In other words, if you win a super bowl regardless of how, isn’t that the ultimate in marketing- winning? YES!
2. Does the excitement of just being close to winning also a great money maker? Is 8-8 with a 500 yard offense as good for profits as a Lombardi? NO!

Anyone who puts WINNING A CHAMPIONSHIP as the ultimate organizational goal should know that WINNING SELLS better than anything else.

Just win baby! Right?

Jerry has been selling hope here for nearly 20 years. Lots of drama and excuses along the way. Team has been right around .500 during that time. Dallas is like the big top circus. Pretty when the lights are on and filled with wonderment but a nightmare off stage. For me, nothing fundamentally improves until Jerry is gone.
 
He would rather have the killer defense and more wins, but it's much harder to build a killer defense than an exciting offense.

Being relevant in the playoffs also sells more and leads to more prime time interviews.
 
You host a game or multiple games and you make money on parking, concessions etc.. plus playoff success allows you to jack up the prices. Owners split the pot from TV to ticket sales, but there's still an opportunity to make more than if you didn't make the playoffs.

I know and any team in the league would benefit from not making the playoffs money wise it would be the cowboys. Also think of all the endless even hosted at the stadium. I know they are paying top dollor.
 
Jerry wants to win more than anyone BUT only his way.
That’s a BIG BUT.
 
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A good product sells more. That's seriously what's up.
With a good team, you can market anybody that's putting up plays on either side of the ball.

It's not hard.

Jerry's not a marketing simpleton.
 
Booger is a follow the ball GM and other than TDs being scored, the offense has always gotten more cheers and excitement from the crowd. To the point that Romo had to quieten them down when coming to the line all too often.

I have a theory about this but it calls for another thread. But this thread and your other got me to thinking about this today.
 
Are you asking Jerry or the fans Bob? Fans win when the team wins. Jerry wins win or lose. We have no say in that. Most tweeted, most jersey sales, biggest draw on the networks, ticket sales now go directly to JJ, sponsorship outside of the leagues hold... you name it, JJ owns it, Do we care about that ****, nope. Do we make a difference, nope. Do I still love the team, yep. Will I watch every single game, yep. Follow up after the game with posts on here, yep. Is it great pass time, you bet. Heck, I guess I like the game and team win or lose. Am I happy Monday morning after a win, yep. Ticked off after a loss, yep. Does it impact my life in any way other than a few hours, nope. Perspective right
 
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He would rather have the killer defense and more wins, but it's much harder to build a killer defense than an exciting offense.

Being relevant in the playoffs also sells more and leads to more prime time interviews.
Yep.. much easier to draft high a RB or WR even stumble onto a QB who can create excitement win some games and generate revenue than have a keen eye for all of the necessary parts to build a great defense .

You cant just luck out and take some risk to build a great defense plus it takes greater coaching to mold it into a cohesive group.

And why if I was Jerry I’d be swinging for the fences to land the next HOF QB.

Look how Jerry prospered with Romo and a half-assbuilt team. Imagine how Jerry could promote a Rodgers, Brady or Brees type talent.
 
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