I've been doing a lot of research on new trucks lately. I've always been indifferent on brands. I could care less about ford vs chevy etc etc. I don't have a horse in the race. Although I do currently drive an F150 FX4.
The ford is nice. Powerful, and in my opinion has the best looking interior. Miles above toyota or Chevy. If you are going to buy an F150…google the 2015 model coming out later this year. If you like it, get it. If you don't like it….wait until they come out and you can get a screaming deal on a 2014 model. Gas mileage isn't great though. Not bad mind you, but not great. The ecoboost engine isn't giving people near the MPG's that ford said it would. You be the judge. My biggest complaint with Fords is the AC systems. They just can't compete with other car manufacturers. They just don't blow as cold as chevy. Not even close. Never have either. I've had several fords and they just never had great AC systems installed.
The GM's….. I was looking pretty hard at the Sierra's until I went to some GM forums. There are DIE HARD GM guys talking about how the current model Sierras and Silverado's are just pure junk. And these are guys that bleed GM colors. If you have kept up lately with the amount of recalls GM has had lately….you'll see why these guys are trashing these trucks.
Toyota… Without question the best built truck out there. Rock solid, and you'll never have to worry about it. But damn, the MPG on these trucks is horrendous. Sorry, but at $3.50 per gallon, you need to take this into serious consideration. Personally, I'm not a big fan of how they look, but beauty is in the eye of the beholder.
Ram…..I have never been a Ram guy. Dodge always frightened me in terms on quality. But apparently all of those problems have been fixed. These are damn good looking trucks, but the big thing here is the ecodiesel engine. If you go onto the RAM forums, you will see what people are getting in real world driving. People are actually getting what Ram says they'd get. Between 28-30mpg for a full size truck. That is STAGGERING. In my f150, I put $100 per week in my tank. I get 14mpg. In the Ram, I would save $200 per month in fuel. Thats a jet ski payment (granted it would be forever).
The interiors of these trucks are really good looking. Right up there with the ford in my opinion. I believe it won truck of the year award the last two years as well. People are saying they are solid as a rock.