Jerry has tried his way of not breaking it down for 30 years

Jerry would be happy with 10-7,11-6 or 12-5 just enough to keep Cowboys relevant and have everyone talk about them late into the season and for the first round of the playoffs.
I think he has a rude awakening because I don’t see this team winning more than 8 games this upcoming season.
 
Any chance he's learned yet that you have to for super bowl contention?

I mean, it's become quite obvious by this time that his way doesn't work. Pathetically trying to remain relevant. That is the way to remain relevant, not the way to the super bowl.
The Cowboys appear to have no plan on how to optimize a roster. They do well with drafting, but fall flat when it comes to parting ways with players who will inevitably become overpaid after their rookie deal. Rarely do we see them trade a player approaching his 2nd contract or pursue plug and play free agents. Buy and hold doesn't work in the NFL.
 
Going to a Super Bowl is not a priority for Jerry. Especially when his team remains #1 on Forbe's list.
I've always been skeptical of this opinion. Whether the Cowboys are worth 5B or 10B makes no difference in the daily life of Jerry. What he has always coveted is respect for his football acumen. He still has PTSD from the Jimmy Johnson years where nobody thought he was anything more than a stooge who writes the checks.

He will never again hire a coach who could usurp the spotlight from him nor will he hire a GM bc that's basically the job Jimmy Johnson was doing that he wanted so badly. He would rather lose HIS way than win someone else's way.

The past 30 years have been about ego not money.
 
no way he has learned. if anything he is even more stubbord. there was a time that perhaps he was still interested and made moves, that didn't necessarily mean more money, i.e. trading for Roy Williams, which all the coaches on the team were against doing, but as a GM he didn't see he didn't fit the cowboys...and then trading for cooper, which was a good move because we had a bunch of #3 WRs playing and it was a weak point, proved that it was what we needed, went on winning streak and playoffs.

but when it comes to FA, he is stubbord. won't spend really, except his own and often its ROI related. Dak was top 5 in jersey sales and given Jerry and Cowboys are the only ones in the NFL pocketing Jersey sales, he loved it. same with CD and that's why Parsons will get resigned for whatever dollars because he was top three in Jersey sales one year. no way jerry lets that get away.

he has built in cost control with the cap. and as long as we are Pseudo competitive, he is happy. in fact he loves it more than sucking really bad or being really good.

does he want to win a superbowl? yes. of course. but its not his top priority nor his ego allows him to let it go to somebody else and do it and perhaps succeed which will make him look bad.
Our records after acquiring Cooper:

2018(9 games): 7-2
2019: 8-8
2020: 6-10
2021: 11-6

Was it really a good trade? I know a ton of people are proclaiming that it was, but if it was so good, why did we suck the next 2 seasons? Didn't start winning until 2021, when Lamb took over as the #1. (Cooper had 68/865 in 2021)

I think it was a terrible trade. Can you imagine where we'd be if we'd have just let the season play out and finished w/ 6-7 wins and grabbed up Christian Wilkins or Jeffrey Simmons?

And then add in that we had to pay him huge right away, and it really sucked.
 
The Cowboys appear to have no plan on how to optimize a roster. They do well with drafting, but fall flat when it comes to parting ways with players who will inevitably become overpaid after their rookie deal. Rarely do we see them trade a player approaching his 2nd contract or pursue plug and play free agents. Buy and hold doesn't work in the NFL.
Their drafting sucks lately. That ship appears to have sailed.
 
Part of Jerry's problem is that he believes that much of making it to the SB is rooted in luck and not preparation. He hasn't directly stated it, but he's stated enough over the years that you can draw this conclusion. Apparently he isn't aware of the phrase "You make your own luck."

Rather than diligently study how other teams achieve their post-season success and then work hard to bring in the right players via free agency and to step back and let coaches have the control they need to instill discipline as well as expect accountability from everyone involved with the team, Jerry ignores free agency, keeps generating the same culture, and doubles down on it being pure luck.
 
Well we hosted a Super Bowl about 8 years ago. That should count for something.
And if you remember, Jerry and his greedy arse royally screwed it up by trying to extend the seating capacity with portable seating that was flimsy and dangerous. Many fans complained that they had their views obstructed by pillars and other structures due to Jerry trying to squeeze seats into nooks and crannies that weren't designed to have seating. The whole experience ended up being a huge black eye for Jerry and the city. There may have been some lawsuits from it as well.
 
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And if you remember, Jerry and his greedy arse royally screwed it up by trying to extend the seating capacity with portable seating that was flimsy and dangerous. Many fans complained that they had their views obstructed by pillars and other structures due to Jerry trying to squeeze seats into nooks and crannies that weren't designed to have seating. The whole experience ended up being a huge black eye for Jerry and the city. There may have been some lawsuits from it as well.
Ah, classic Jerry.
 
Any chance he's learned yet that you have to for super bowl contention?

I mean, it's become quite obvious by this time that his way doesn't work. Pathetically trying to remain relevant. That is the way to remain relevant, not the way to the super bowl.
Ya know, I wouldn't be surprised if Jerry would probably be more interested in hosting a Super Bowl as opposed to playing / winning a Super Bowl.
 
nope.
he's going to continue his way.
because he thinks it produced those 3 titles and will again.
our only chance is to win "around" him.
get hot at the right time.
catch lightnin' in a bottle kinda thing.
i'm not expecting it.
best his way goes is a 10,11 or 12 win team that wins the east,makes the post season and gets beat in the div round.
until proven other wise...its all i expect.
win the east.
at least do that.
The blind squirrel finding a nut strategy that Jerry has referred to.
:facepalm:
 
Any chance he's learned yet that you have to for super bowl contention?

I mean, it's become quite obvious by this time that his way doesn't work. Pathetically trying to remain relevant. That is the way to remain relevant, not the way to the super bowl.
Yes, 81 year old's are known to have the gift of fresh ideas.......
giphy.gif
 
Our records after acquiring Cooper:

2018(9 games): 7-2
2019: 8-8
2020: 6-10
2021: 11-6

Was it really a good trade? I know a ton of people are proclaiming that it was, but if it was so good, why did we suck the next 2 seasons? Didn't start winning until 2021, when Lamb took over as the #1. (Cooper had 68/865 in 2021)

I think it was a terrible trade. Can you imagine where we'd be if we'd have just let the season play out and finished w/ 6-7 wins and grabbed up Christian Wilkins or Jeffrey Simmons?

And then add in that we had to pay him huge right away, and it really sucked.
perhaps I am only looking at 2018, when we had the most dreadful WR group I can recall in a very long time.
cooper was very finnicky. needy type player.
 
The issue, in my opinion, is that Jerry and Stephen actually believe the franchise cannot be successful without their input. They don't have to be held accountable for micromanaging and getting involved with all areas of the team. Even the most loyal homerrific of Dallas fans have become jaded by 3 decades of nonsense.
 
Any chance he's learned yet that you have to for super bowl contention?

I mean, it's become quite obvious by this time that his way doesn't work. Pathetically trying to remain relevant. That is the way to remain relevant, not the way to the super bowl.
Well, first problem and it’s a big one. He thinks we are close.

Can’t fix the problem until acknowledge there is one.
 

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