According to Sports Business Journal's John Ourand, TNF's audience decreased by 41% from the 16.2 million viewers it had in 2021, the last year Fox had control of TNF rights. This figure encompassed viewership across Fox, the NFL Network, Amazon as well as local channels. Not that many fans are tuning in compared to other NFL time slots.
The problem is even with their lower ratings compared to Sun NFL games, they are still better than most TV show ratings on Thurs night on other channels. Most NFL fans aren’t tuning in, but that doesn’t seem to matter to NFL execs.
Did you ever think that the NFL execs see the big picture and you dont? That Amazon sees the bigger picture for THEM, and you dont? There is a reason ratings dropped and it is because of the platform that the game moved to. Amazon wants to use that platform to help up the numbers on their streaming platform.
NFL execs started those Thursday games years ago and it was NFL Network only.... and they did it for a reason. They then took the Thursday night game, a product that was bringing in ZERO revenue a decade or so ago and turned it into an 11 year, ONE BILLION dollar a year deal. That is not chump change. I laugh when I hear people say it is all about the greed..... no kidding. They run a business and want it to be as valuable as possible.
Just like the reason they go to London every year, now are starting into Germany, hitting Mexico City... they are playing long term.
I personally love the fact I have football on 3 days a week. Beats the heck out of watching Bachelorette or whatever else garbage the networks push on us.
NFL ratings are still king. They could air the game on Thursday night at 3am and it would still be the highest rated show on tv for the week,...... that wasnt an nfl product.
