IMO getting into broadcasting is a pretty small piece and I don't think i ever even brought that up....but still Jason Garrett has a job, Jason Witten got a shot he probably didnt deserve, etc so it's not nothing....when I mention media attention I'm suggesting they get 5+ prime time games per year and even the non prime time games are typically mid afternoon games that are broadcast nationally. Lesser known players, even special teams guys get noticed and this can often times lead to guys getting a cheap pro bowl bid, maybe a chance to stick around the league longer than they should, or just a little bit more well known to the fan base. Honestly I bet most casual football fans could name 5 players for the Cowboys easily, but I doubt many casual fans could name 5 Panthers, Jaguars, or Cardinal players off the top of their head. It's little stuff, but if you're not going to a powerhouse legitimate super bowl team I think the Cowboys have plenty to sell to free agents.