Forbes: Dallas Cowboys fourth biggest brand in world

I can't argue with the "facts" I guess but the "fact" that the New England Patriots have only been relevent for 10yrs yet are the 2nd most valued brand is a complete joke.
 
Dallaslullaby;3268335 said:
Most impressive thing is that all the ones above have had success in a major way over the past decade. Cowboys have not and are still up there, where would they be if they were winning
My thoughts exactly, if the Cowboys had managed a championship in the last decade, add a dozen mill or two to that I would think...
 
trickblue;3268717 said:
They also have a a very lucrative exclusive TV deal in NYC...

Revenue sharing is the difference here... baseball doesn't have it... football does...

The NFL is far and away the most popular sport in the USA...

The Yankees also have 81 home games they can sell out to the Cowboys 8.
 
ayjackson;3268347 said:
Brand value is often correlated to age. Yankees and Sox have been around forever. Mets brand is more contemporary to the Cowboys.

That is a good point. MLB has been a major sport much longer than the NFL and Dallas was not even around at the start of the NFL.
 
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