That's not the point being made. Nobody is saying it's not important and I can stop anytime. The point is that it doesn't rise to a level beyond that would lead to activism or a willingness to give up our weekly release/entertainment. It's just not as critical to most people's lives that they would place that kind of priority on it when there are so many other more important things to worry about and be responsible for.
I partially agree but any form of entertainment is a manufactured product meant for consumption. Like any desired product, it holds value.
Consumers become dissatisfied when a product's value is deemed less than satisfactory. There are examples of consumers' dissatisfaction taking the form of boycotts, especially within a free enterprise economy.
Where I agree is that I have never witnessed a significant segment of the NFL audience (e.g. fans) realistically banding together and boycotting the NFL's product. Certainly, a tiny fraction of its consumers' get angry to the point of beating their chests but that has been the extent of the outrage.
Even so, I would be pleasantly surprised if even that tiny fraction ever became truly serious and attempted a fundamentally sound boycott. It would be a change from simple howling at the moon.