That's because this team doesn't have any specific philosophy.
They want to be a dynamic 2TE offense but are better suited to go with more 3WR sets. They constantly look around the league and cherry-pick things that work for other teams.....see Wildcat and now the Pistol, and I'd even throw in the bubble screen as well because this team has almost zero success running it even though other teams gash defenses regularly.
They want to be a high tempo team that wears out defenses but even their sped up approach leaves them snapping the ball with little time on the clock.
They want to be balanced but cannot run the ball at all, partly because they basically roll out a 7OL formation for many of their runs when their OL struggles to block individually and their TEs are worse. They invite 8 guys in the box and try to run from these 2TE formations.......and can't figure out why they can't run. How about you spread teams out a bit to prevent the defense from clogging the middle at the snap.
Because they can't run they have long 3rd downs.....I think I saw today the average distance on 3rd down was actually over 10 yards. That's nuts.
Anyone see today that Marty caught 2 TDs, one of them a game winner? I believe that gives him 8 catches on the year, 3 TDs. Meanwhile Escobar has 2 catches which is approximately what Martellus got for 2 of his seasons in Dallas......1 catch per week. 20, 15, 33, 17. Those are the season-by-season catches for Marty while in Dallas. As I have been saying, the problem Martellus didn't work in Dallas is NOT because Martellus couldn't receive. Clearly he can do a hell of a lot more in the passing game than Dallas ever got from him. The problem is, this team has too many damn weapons ahead of the #2 TE that it's impossible to even get passes in the direction of the #2 TE.
This team has no offensive identity, they have no single philosophy, and absolutely refuse to move away from what doesn't work.
The offenses is just far too ineffective. They appear to try and set something up all day, wasting down after down as part of some master plan to open up big plays later. Yet, because they cannot execute consistently or even run the ball at all, teams never have to adjust to anything and will be content letting Dallas dink and dunk all day and run 3 yard routes on 3rd and 8.