Businessmen are successful because they can lay aside petty, emotional squabbles like what you describe. Think back to the Dez no-catch. Mara was all for changing the rule when it happened and championed the cause until it got changed. If he was all for "screwing the Cowboys," why wouldn't he just be mum on the issue and just say rules are rules? You're going to say he was acting, right? He probably believed it was good for the game in general, i.e., his pockets, if that rule could be cleared up to relieve fan frustration (fans who don't understand the rules, mind you, but still). As for being a target, that's what every fan of a team that's lacked success for a prolonged period would say. "We can't win because forces of evil won't let us." It's excuse-making for not wanting to accept that you don't back a winner and are afraid of being teased about it, plain and simple.