The salary cap is an agreement between the owners and the players’ union (NFLPA). It can’t exist in the United States outside of a collective bargaining agreement. The players are not going to concern themselves with the fortunes of 20 to 30 players. They’ll concentrate their efforts on the thousands of players, over the course of an agreement, that play for the minimum and whose careers last an average of fewer than three years. The players union, like all unions, have a duty to the majority of their members. They are not going to bargain separately for a select few lest they find themselves in front of a Federal Labor Board. Forget the idea of getting Dak Prescott signing for less than some NFL ownership group is willing to pay him. CeeDee isn’t going to. Micah isn’t going to. Watson didn’t. Burrow didn’t. Herbert didn’t. A.J. Brown didn’t. Do you see how it works? And the players hire agents to represent them. They pay, generally, 3% of the value of the contract to their agent. They expect their agents to live up to the agreements they sign. The NFLPA certifies agents. An agent that short sells his client will lose that certification in a heartbeat. And the CBA mandates a player using a certified agent may not directly negotiate with a team’s owner. And the owners know they may not negotiate directly with a player represented by an NFLPA certified agent. Todd France is certified by the NFLPA. He isn’t going to risk his career short selling Dak or any other client because Jerry Jones is old and/or has had too much Johnnie Walker Blue. Someday Jerry will have passed away, Dak’s career will be long over, and Todd France expects to still be representing professional athletes in contract negotiations. He isn’t going to forfeit his professionalism or fiduciary duties to put an end to the incessant whining of Cowboys fans who dream of trades for a haul of draft picks or discounts from their starting quarterback in contract negotiations. When Dak Prescott is offered a deal he wants he’ll sign it. For Dak, unlike Cowboys fans, it’s not personal. It’s not personal to Jerry Jones, either.