Yep, made everybody work harder and get more creative. Lead directly to Sargent Peppers.
Brian Wilson heard Rubber Should and wanted to do an album of all originals, no fillers. If you own any beach boys records you will know there is quite a bit of filler. Brian was already headed down this path with the summer days and summer nights album. He was taking over as the main and only producing voice and California Girls and Help Me Rhonda have the pet sounds/wall of sound ...sound.
Rubber Soul Showed Brian that you can make an album of all originals so he did. When the album was done bruce johnston took it to england for a debut for the record companies and as the story goes Mcartney and lennon were there and they made them listen to it a second time. The beatles were in the middle of making Revolver and supposedly Here, There and Everywhere was made after listening to pet sounds and God Only Knows which Mcartney loves.
After Pet Sounds and Revolver both went back into the studio...well Brian never left and I guess neither did the Beatles but it was a race to put out the next album before the Beatles for Brian Wilson....The Beatles beat him to it and put out Sgt. Peppers. It is influenced by it and they have all said it was an attempt to equal pet sounds. Sgt. Peppers has a lot of influences though.
Either way its such a great story and I will take Good Vibrations as the best of the bunch!